Mastery

Here’s a fun fact for you:

You don’t know how to ride a bicycle.

Your body knows. But you don’t.

Don’t believe me?

Alright, let’s play a game to test it then, shall we?

Imagine you’re riding a bicycle. You’re currently cycling straight ahead on a flat road. No curves, no hills, no nothing.

So what are you physically doing?

Well, your feet are on the pedals, pedaling away, and your hands are on the steering wheel stabilizing (although the bike does most of the stabilizing on its own—but let’s ignore that for now).

So far so good.

Now, 20 meters in front of you there’s a curve to the right coming up.

Ok so you'll want to make a right.

But how?

I’m serious. Think about it. Put your hands in front of you as if you’re actually on a bike right now. What movement do your hands make in order for you to turn right?

Did you think about your answer?

…

If you answered something along the lines of, “I just turn the steering wheel to the right” then you, my friend, would’ve crashed and clearly don’t know how to ride a bike. At least not mentally.

I’m sure you would’ve made the turn just fine in practice.

But only because your body knows what to do.

See, there’s a lot of forces at play here. But to keep it simple. When cycling your body and your bike are moving at the same speed straight ahead and your center of gravity (of your body) is right above the bike, meaning you’ll stay upright just fine.

Now what happens if you suddenly steer to the right, just like that?

Well, then the bike will steer to the right (that’s true enough) but your body still hasn’t adapted yet. It want’s to keep moving straight ahead, at this point your center of gravity is off and you’ll fall.

In order for your body to adapt (and make the turn correctly) you have to do something called “counter-steering”.

Aka, you have to, ever so slightly, turn left FIRST before turning right.

This makes it so your body will start “falling” to the right, after which you’re able to actually turn your steering wheel to the right, so that the bike will catch your body as it’s “falling”, and successfully make the turn.

Yes, this is how turning works on a bike. This is a fact. No this is not made up. There’s actual science behind it. And yes you can quickly verify this yourself by simply googling “countersteering” and reading the wikipedia page that comes up.

In fact, here it is:

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“To negotiate a turn successfully, the combined center of mass of the rider and the single-track vehicle must first be leaned in the direction of the turn, and steering briefly in the opposite direction causes that lean” — Wikipedia

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Why am I telling you this?

Well simply because it’s a phenomenal thing to realize. Ask this to all of your friends or colleagues. I can guarantee almost nobody will actively know this.

And yet, I’m pretty sure almost everyone will make that turn correctly (all the while constantly “counter-steering” in the process.

It's the simple fact that your brain & body work together in such spectacular and almost magical ways, sometimes (read: often) even beyond human comprehension (for now at least).

At the end of the day, “knowing” something isn't nearly as important as having experienced something.

You can read all you want about counter steering. It won't help you turn your bike until your body (not your mind) figured it out through first-hand experience (that mean by trial and error).

Bottom line?

You “learn” by doing, wether you mentally realize it or not.

So if you want to improve, let's say, your email writing skills? Then writing an email every single day quite possibly the best thing you could do (there's nothing even close to the amount of improvement you'll see)

And to help get started doing just that, check out Email Valhalla here: https://alexvandromme.com/valhalla/

For reasons beyond my understanding, some people don’t like to hear this.

But it needs to be said: The more emails you write, the more money you’ll make. It really is that simple.

There’s no secret trick, no special method, no crazy life hack.

You email more, you earn more.

You have to realize that most people, especially when they’re new to a market, will subscribe to a bunch of different newsletters and email lists.

Almost nobody stands out from the get-go (and that’s ok).

But now imagine that, after they subscribed to a whole bunch of email lists, out of everyone, you’re the only one sending daily emails—something that could very well be the case, since most people don’t bother.

In that case one of two things will happen:

1) They get annoyed and bored of your emails and unsubscribe. This is a good thing because they would never buy anything worthwhile from you, anyway. They don’t see the value in what you’re giving them, so they would never spend a dime on any of your products. It’s good to rid yourself of these people and only keep the people who understand the value of what you offer.

2) They see your name 7x as much as all the other people and build a relationship with you that’s 10–20 times stronger because you’re the only one who’s putting in the constant effort to show up and check in on them. You’re giving value and entertaining them day-in, day-out.

Already they’re much more likely to buy from you than from anyone else.

On top of that, eventually—and this happens to everyone—they get tired of getting so many emails from all these different people, and they’ll unsubscribe to most of the email lists they’ve subscribed to. But because you’ve spent so much time building a relationship with them, you’re one of the few that they’ll keep reading daily—if not the only one.

At that time you don’t have any competition anymore and you win simply because you showed up every single day.

On top of those examples. You’ll be the person who improves the fastest (you’re getting more practice in after all).

Not only that, you’ll also be seen as the one and only true expert—even a leader. While everyone claims to be the expert. Only you’ve put in the work to prove it.

So start emailing daily today.

And if you’re not sure where to start, then check out my flagship course Email Valhalla here: https://alexvandromme.com/valhalla/

A while ago I received a hangboard—a wooden training instrument with specific-sized holes to train yourself to hang on to small ledges with anywhere from all 5 to 2 fingers per hand—as a gift.

A great and useful tool to up my bouldering game.

For months now, it’s been above the door of my room where I work, read, sleep, relax, and more than occasionally waste a lot of time—long story short, I’m in there a lot.

I also enter and leave a lot, whether it’s to get something to drink, to eat, to go to the toilet, to go on a walk, to the gym, to talk to people, whatever it is.

The consequence?

Every time I leave my room I use the hangboard.

It’s the easiest thing ever. It takes all but 5 seconds and it’s always “on the way” to whatever I want to do.

The result?

I get tons of practice and training without thinking about it, let alone realizing I’m “training”.

Now, I don’t know how this might be useful in your life, but what I do know is that you could use this same strategy to force yourself to write a small opening line (or a subject line) to an email every time you think of an idea worthy to write down.

You want to write it down anyway, so why not practice creating more curiosity in your writing—and then send it to the world and see what happens?

Anyway.

Another way to learn how to create more curiosity in your writing and improve your persuasiveness is by checking out Email Valhalla here: https://alexvandromme.com/valhalla

Yesterday, I, once again, went quizzing with friends.

I mostly go quizzing for the social aspect and the enjoyment that comes with it—definitely not to win.

Why?

Simply said, I know fuck all.

Truth be told, I can’t be bothered following sports, mainstream media, politics, or any of the other major topics most questions asked in a quiz are built around (after all, the aim is to cater to the general public).

Not saying there’s anything wrong with that—just not my thing.

And yet, out of the 50-something teams that participated we (mostly my friends) managed to place 12th. Definitely not bad to say the least. (something, something choose your friends wisely, I guess?).

Situations like this always make me think.

This isn’t so different from what I normally do. I’m not the smartest marketer out there, nor the most-talented writer, and definitely not the most successful advertiser.

All I know, and ultimately excel at, is to figure out who to listen to, learn from them, implement their teachings in my own business, and achieve rock-solid results.

It’s not the least bit new, sexy, or exciting.

Frankly, it just sounds boring and even obvious.

Yet so many people seem to struggle with this simple plan—whether it’s because of their ego, their inability to think critically about the information they allow themselves to absorb, or simply due to their laziness, I have no idea.

All I can say is, that it, quite literally, pays to study from someone who can demonstrate they know their shit—not to be confused with being full of it—and hyperfocus on doing so until you master that specific skillset… and only then move onto the next thing.

Speaking of a valuable skillset to build.

If there’s anything I would recommend to almost anyone trying to build a name for themselves, create something they think is cool and exciting, and sell it to the world, then it, without a doubt, would be the skill to write persuasive and entertaining emails your readers can’t help but 1) keep reading them day after day and 2) buy whatever it is you’re selling.

And for more information on how to learn just that, check out Email Valhalla here: https://alexvandromme.com/valhalla

A fair warning first.

I’m no psychologist, therapist, or any other type of person who formally studied any of this.

I can only tell you about my experience.

But if you pick something you don’t enjoy doing (yet don’t absolutely despise doing either) and just do a lot of it?

Well then you’ll slowly but surely start becoming better at it.

A lot better even in certain cases.

You’ll start to discover the hidden intricacies of the skill you’re pursuing and you’ll start to appreciate everything you’re doing—and can do—a whole lot more.

Which almost always leads to you starting to like and sometimes even come to love what you’re doing.

It’s extremely rare that your enjoyment doesn’t increase when you actually put in the time and effort to develop the skillset and understanding that goes along with what you’re doing.

And so it is for writing emails (or any other form of writing even).

The more you do it, the better you’ll become, and the more fun you’ll have.

This brings me to remind you of my flagship course Email Valhalla which will show you how to write extremely quick and easy emails that get you paid and keep your readers reading for years to come.

Check it out here: https://alexvandromme.com/valhalla

Yet it’s also the most overlooked, often thought of as “unhelpful”, and sadly not even considered to be “good advice” by most people.

Sucks to be them I’d say because there truly isn’t a better way to become a better writer—or a better anything for that matter.

See, this piece of writing advice isn’t just applicable to becoming a better writer.

No, no.

It’s applicable to every single thing you’ve ever done, everything you do, and everything else you will do in both the near and distant future alike.

This is the closest to a “Theory of everything” we’ll ever get.

Now, that I’ve got the preliminary pieces of warning out of the way, it’s finally time to share with you the best piece of advice you could ever get which, once again, can be applied to everything you can ever think of.

Yet, it’ll also be the most obvious and boring thing you’ll ever hear me say—probably to the point where many people will dismiss it altogether, only to go chasing newer, shinier, and cooler (yet a whole lot less effective) ways of improving at their craft; only to end up asking themselves why they’re barely making any progress after putting in, what they claim to be, "tons and tons” of effort.

The golden piece of advice?

Here it is, exactly as it was written in the gem of a book, “On Writing Well” by William Zinsser:

“You learn to write by writing. It’s a truism, but what makes it a truism is that it’s true. The only way to learn to write is to force yourself to produce a certain number of words on a regular basis.”

I told you it was boring.

Yet I’ve never heard better advice than this, nor do I think I’ll ever hear something better in the future.

But so it goes for everything else you do in life.

For example.

It’s been the exact same for me recently when I got into the world of creating and running ads online.

My first ad was shit. My second one was shit. And my third one was shyte.

But the fourth one?

Also shit.

It wasn’t until I got enough practice in. Learned what makes people click, what makes an ad demand attention, how to get people to finish reading the ad, click through on the offer, match the landing page to the ad, make sure there’s enough hurdles for the customer to jump through (to pre-qualify them so you don’t end up wasting more money than necessary), but at the same time limit the amount of hurdles so you don’t scare away the good customers, and much much more.

Sure I devoured everything I could get my hands on when it came to creating ads.

But none of it would’ve mattered if I didn’t get my hands dirty and experimented dozens of ads to compare what worked (and what didn’t).

True knowledge can only ever come from practical hands-on experience.

Which is why I’m putting a heavy emphasis on practical experimentation in my upcoming course all about how to successfully run ads that get you paid, while making sure those “practice ads” remain as cheap as possible so you’re not punished simply because you want to learn.

But more about my course in the future.

For now, if you’d like to learn how to write daily emails that get you paid and keep your readers reading day after day, a practice that’s invaluable if you combine it with the power of running online ads to sell your products and grow your list at the same time, then consider checking out my flagship course Email Valhalla.

Click here for more information: https://alexvandromme.com/valhalla

I was watching an interview with Christopher Nolan on the ReelBlend podcast the other day.

One of the most interesting things Nolan said was how he didn’t go to film school.

Just imagine that. One of the biggest, best, and definitely one of the most popular, directors currently around. Yet he didn’t go to film school or any other form of formal training in the art.

Instead, he simply got in there and started practicing making films at an early age.

Nolan was seven years old when he first borrowed his dad’s Super 8 camera to play around with.

He loved watching other films, thinking about the narratives, and just indulging himself in the world of cinema.

But that’s not where our story ends.

Christopher Nolan isn’t the only person where this is the case. Coincidentally, another big industry name who works closely together with Nolan, and someone who, as you may (or may not) know, I can’t seem to shut up about, also didn’t have any formal training.

More specifically, Hans Zimmer.

Zimmer never went to music school. Instead, he used to play in rock/punk band when he was younger and loved to improve music on the piano or create his own compositions.

Now, this isn’t to say the only solution for you is to start young.

Maybe it is if you want to compete at the highest level of Hollywood. But I’m guessing that’s not your gig. And it’s not mine either.

Instead, I want you to realize the importance of going out there in putting in the work. Getting the practical experience. Getting your hands dirty so to say. You don’t have to get some formal schooling to be good at your craft (this isn’t medical advice).

I don’t care how if you’ve gone to business school, med school, music school, or no school at all.

The only thing that matters is how often you’re practicing your craft.

And that’s one of the many, many, seriously many, reasons why I recommend you and everybody else to start mailing daily and start doing so today. The amount of growth you’ll experience is almost unfathomable—both in personal ability as well as in business and revenue growth.

You don’t need to go to email or business school to get started.

But getting a quick 1–2 hour introduction to point you in the right direction never hurts.

With that said.

Check out Email Valhalla to learn the foundations and avoid the early pitfalls so you can focus on getting in there and getting that practice starting today.

Here’s the link for more information: https://alexvandromme.com/valhalla

You'll know what I'm talking about if you, at one point in your life, have read a sales page.

You see, almost every sales page pretty much uses the same tricks as every other sales page.

One of them is the “you don’t have to be x”.

If it’s a course on how to cook Michelin-star meals it’ll tell you, “You don’t have to be a great cook”. If it’s a product that promises to teach you how to dunk it’ll tell you, “You don’t have to be in great athletic shape.” or if it’s a program meant to get you into shape it’ll say, “You don’t have to have insane genetics”

And I get it.

It works.

You have to make people believe that your solution can help them. But some of them take it so far they’re outright hilarious.

They also don’t mention the whole truth.

Look, I’m going to be honest.

I’m selling a course that teaches you how to build up your email list. I’ll take you from zero knowledge, and zero idea of what to do, to an intermediate-advanced email marketer, getting paid a consistent and reliable income.

On my very own sales page, I talk about how you don’t have to be a great writer to get started and see success with the course. I even give examples of how I knew nothing when I got started—I’m not even a native English speaker and I require spelling assistance from tools such as Grammarly and ProWritingAid.

But there’s a caveat.

A caveat almost no other marketer is willing to admit because they’re scared that it’ll hurt their sales. But you know what? I don’t care. I have to address this issue.

So while it’s true that you don’t have to be a great writer. It does help.

Of course it does.

A better writer will undoubtedly see more and faster success than someone who doesn’t know what they’re doing. So reel in your expectations.

I’m not telling you that you’ll never have to learn a single thing about writing.

Hell no.

I’m saying that it’s ok if you have no prior experience. That’s fine. Because I’ll teach you how to write, I’ll give you that experience.

But you’ll still have to put in the work. You’ll have to practice and get better.

And that’s only possible if you write a lot.

So don’t think for a second that you don’t have to develop a skill set after reading my, or anyone else’s, sales page, for that matter.

Because you do.

And that’s good news.

See, most people won’t put in the work. They want to get results now, not next week, let alone next month. So by simply picking up the course, learning the material, practicing it as often as you can, and gradually improving as you go along, you’ll become better than 95% of people out there.

At that point there’s no chance you won’t succeed.

So if you’re someone who’s willing to learn, who’s willing to practice, and who wants to develop their skillset of writing daily emails that get you paid and keep your readers reading day after day.

Then click here for more information: https://alexvandromme.com/valhalla

I know I’m not new or original with this one, but one of the best skills you can develop to aid your marketing efforts is the art of storytelling.

People have been telling stories for thousands of years (the oldest recorded story in history—The Epic of Gilgamesh—is over 4,000 years old).

Stories are how we learn and remember.

We evolved that way.

There’s simply nothing more entertaining than a well-told story.

More.

We all know how to tell stories. We do it all the time.

When you’re talking about your vacation to friends and family, gossiping about that awful customer experience you had to your co-workers, or when you made up that story as to why you couldn’t participate in swimming class to Miss Stephanie, your 5th-grade science teacher.

That’s all storytelling.

So it amused me when, a few days ago, I came across a bunch of people online discussing the best storytelling books and courses to learn from.

Why?

Well, the best way to learn (or rather improve, because you already know how) to tell stories isn’t by buying books on courses on the topic. It’s by practicing, by simply telling (or writing) stories each and every day.

If that’s not enough for you.

Then the second best way is to immerse yourself in great storytelling, which is easily done by watching great movies, reading more novels, and, if this is your thing (which it definitely is for me), going through and playing the best story-driven video games and experiencing the rollercoaster of emotions it makes you feel.

I’ve picked up a consistent daily reading habit since late 2022 and have been (re)watching a lot of incredible classics for the past few months, as well as re-visiting some of the all-time best video game releases in the last decade.

Now I’m not saying you should do the same.

I’m interested in game development, for one, so this works out.

But find the medium you enjoy and truly immerse yourself in it. By doing so you’ll essentially pick up the skill of storytelling through osmosis.

That is, as long as you consistently practice telling stories while you’re immersing yourself in them.

And the best way I found to easily and enjoyably share stories with other people is by writing daily emails—not to mention the fact it’ll also get you paid.

Anyway.

Check out Email Valhalla here to learn more about daily email writing: https://alexvandromme.com/valhalla

See, many people want to be liked (which goes hand in hand with getting a lot of engagement on their posts).

They constantly need confirmation that what they’re doing is good and that they’re sharing awesome stuff.

They want people to tell them how much they love what they’re doing and thank them all the time.

Get them a few naysayers and all hell breaks loose.

I hate to break it to you though, but ‘being’ liked doesn’t pay the bills. Being respected does.

What this means is, people will give compliments to the guy they like, they’ll engage with him, reply to all his stuff, and tell him how amazing his content is, but when it gets down to actually taking out their credit cards and buying some new product they’ve been eyeing for a while, they’ll always purchase from the guy they respect rather than the one they like. In fact, there’s something to be said that your biggest haters and dislikes are actually your most valuable customers, but that’s something for another time.

Now, I don’t know about you but I’d rather be respected than liked if it meant actually getting paid (in real-life money, not imaginary likes or thank you’s) for what I do.

So how do you go about it?

Well, there are many ways to be respected.

But if I were to name one, just one, that you could start doing today, without any issues, without much work, that’ll have an almost immediate effect, and will keep increasing its effect until nobody dares not to respect you, let alone compete with you, for months, years, even decades (not saying you’ll have to do it for decades, just showing you the absolute power of this), then it would have to be, without a doubt, the act of mailing your list daily, showing up day after day, showing who’s the boss, sharing something every day, never taking any shit, proving you know your shit, and doing it your way.

I know, it ain’t exciting.

It’s nothing new.

But it’s by far the best, most effective, and, dare I say, fastest way to become respected instead of merely being liked (something that isn’t as valuable as you might think at first).

Anyway.

To learn more about the most effective way to send daily emails, build up a reputation, show your readers you know your shit, and do it in a manner that’s easy, simple, and doesn’t take any time whatsoever, but has massive effects for you, both in the short-run as in the long-run, then check out Email Valhalla.

Click here to learn more: https://alexvandromme.com/valhalla