Email Valhalla

My predictions for the upcoming American presidential elections

by

You may or may not be following the absolute crapload of articles, interviews, debates, social media posts, social discussions, commentaries, and pretty much everything else related to the upcoming American presidential elections.

But, regardless you’re likely to know it’s Biden vs Trump fighting one another for a second shot at being able to sit their sweet buttocks down in the White House.

And if you didn’t even know that, then now you do.

But you might be wondering. Who are both these people?

Well, people often refer to Biden as a senile old pile of crap who’s drugged up all the time and only awake for two hours a day (if that many) while merely existing the other 16 hours or so he’s awake.

On the other hand, Trump is a tiny, yet very angry, orange oompa loompa with a wet raccoon on his head. He calls himself a true businessman, but we all know the only reason people know him is because of his role in Home Alone. Did I mention that he gets extremely pissed off if you were to mention his mediocre golf skills?

Anyway.

My prediction isn’t nearly as exciting as keeping up with whatever new ploy or scheme the media is cooking up to manipulate, twist, and turn the public’s perception—there’s a lot of shady stuff going on everywhere you look and not a lot of honesty—every single day.

But as for a prediction.

As the elections will happen in November, I reckon people will already be in the Christmas spirit—since, you know, the selling and advertising of everything Christmas related is starting earlier and earlier every year to milk as much money out of the public’s pockets—so they’ll rewatch Home Alone (as people do). This will subconsciously alter the perception of Trump in people’s mind to that of the helpful guide (after all, he does guide the way), making it so Trump will win the elections by a landslide.

Now, whether any of this will actually happen, much less if it’s relevant at all, doesn’t actually matter.

You see.. in his book The Ultimate Sales Letter, Dan Kennedy wrote the following:

===

“The two keys to unlimited media attention and publicity are being predictive and being provocative.”

===

So I’ll leave this be for what it is and gently enjoy all of my newfound media attention, thank you very much.

But before I do.

Maybe you’d like to get some media attention as well?

In that case, do check out Email Valhalla where I’ll show you just how to write emails so you can get drive more traffic and attention to whatever you are selling (and make a profit while you’re at it).

My prediction is that you’ll become extremely successful after implementing everything you read inside of Email Valhalla.

But enough talking.

Click here for more information: https://alexvandromme.com/valhalla


Never stop learning

by

Even more.

Do all of your learning in public.

Start new projects all the time. Share your progress. Give regular updates. Talk about what you’ve learned, where you made mistakes, and how you’d go about avoiding those same mistakes in the future.

When it’s time you can ever start educating other people on the skills you’ve learned and the experience you’ve gathered.

There are many places you can learn, record, and even build stuff in public.

Personal websites, portfolios, and blogs are good.

Building an audience on social media platforms is better.

Growing your own email list which you own, control, and gives you direct access to every single one of your readers is the best.

Remember, you’re playing a long-term game here.

You’re not in it to MAYBE go viral and MAYBE get a chance at becoming popular and extremely rich. You’re here to guarantee you’ll be seen and guarantee you’ll have a decent income.

You probably won’t get extremely rich, sure. But chances are you wouldn’t have gotten rich by enslaving yourself to a social media platform, hoping the algorithm works in your favor, always following whatever the latest trend or the latest update is, following the crowd wherever you go, and never truly being able to master something or to stick to one formula.

Instead, you find a format that works and stick to it for decades. You become a platform onto yourself by building an email list which you control.

Most importantly, you take your marketing into your own hands, doing things you can control, which guarantees a positive outcome.

Everyone who’s out there playing the algorithm game is gambling with their future—and gamblers always lose (and they lose hard).

Don’t be a gambler.

If you’d like more information on how to best take matters into your own hand by building yourself something you control and can guarantee a positive outcome, then check out Email Valhalla here: https://alexvandromme.com/valhalla


Two-time self-published author doesn’t know how to promote her books

by

A question popped up in a self-publishing writer’s community:

===

I published my memoir in late January of this year. I was able to get quite a few sales (I was amazed tbh because my previous book I had published barely even sold…).

I’ve been trying my best to promote it this last month because the sales are dropping and I think it’s simply because people have no idea it exists…? But I don’t think I’m catching people’s attention with it.

I published it on Amazon kdp. I can’t pay for ads currently so…am I SOL? I really want my story to be heard

===

Classic case of short-sightedness.

You see it everywhere. People trying to get others to buy their products or services so they start looking for ways to advertise that specific product… only to get a few one-time sales and then struggle to keep that momentum (if they even got any to begin with) going—never actually making a business out of what they’ve got.

Here’s the tl;dr of what I’d suggest to anyone in a similar situation:

• Step 1: Create an email list

• Step 2: Drive people to your opt-in page through content creation

• Step 3: Email them as often as you can about the common interests that connect you and them to whatever you’re selling.

• Step 4: Sit back and relax while growing a business that doesn’t rely on one-time sales because you’re not losing your customers. Instead you’re actively growing your customer list and building a better and tighter relationship with them, guaranteeing more sales (consistently) in the future as long as you keep giving people what they want.

Ain’t nothing complicated to it (and if you think this only works for authors, you couldn’t be more mistaken).

If you’d like a more in-depth view of this process, then check out Email Valhalla to learn all about building, growing, and monetizing your email list.

Click here to check it out: https://alexvandromme.com/valhalla


Stop chucking stuff into the void as a “nobody”

by

I came across a post on a well-known forum from a musician who released his latest song the day before.

Apparently, he worked long and hard on the song, did everything he could to make it as good as he possibly could, then went on to try his hand at “marketing” it—clever guy—by convincing a couple of blog writers and a few popular Instagram music pages make a post about his latest song.

The guy was so excited thinking about the fame and riches he’d amass from this song he almost couldn’t sleep.

Yet when he woke up the next day… nothing happened. And I truly mean nothing. Nobody except probably a few friends listened to his latest song.

36 hours after release and all he got for it were 15 plays.

I can’t help but feel sorry for the man.

So here’s the issue:

He’s a nobody. Not as in the pessimistic “he doesn’t have any talent and will never amount to anything”. No, he clearly has some talent.

But right now, nobody knows him. Plain and simple as that.

It pays to be aware of the current situation instead of fighting or running from it.

To his credit, he tried doing some marketing and getting the song out there. But he did so in the wrong way.

See, nobody cares about your new song, your new book, your new product, your new game, your new cocaine addiction you developed because your mother never told you she loved you when were younger.

None of that.

People only care about two things: themselves and other people (in that order).

What does this mean for you?

Instead of trying to market your song a day before it releases, start by marketing YOURSELF all year-around. Build a fanbase of you, not your song. You’re more than just that one song. So show them.

Be interesting, be entertaining, and most importantly, make sure they see and hear you everywhere all the time—not just when you have something new to promote.

People who only market when they’ve got something new don’t really care about their audience, their fans, their followers, they just care about themselves and their new thing.

Be someone who’s there all the time, regardless whether or not you’ve got something new to promote.

Then, when the time comes and you actually have something new to promote, you’ll have an audience already established, it’ll immediately be liked, and you have the right to absolutely bombard them with promotion about your new thing—your audience likes you after all, and nobody gets tired of of getting MORE of something they like.

Long story short: Don’t stay a nobody.

Talking about not staying a nobody and keeping in touch with your audience every single day, check out Email Valhalla to learn more about how to do exactly that.

Here’s the link: https://alexvandromme.com/valhalla


CrapGPT who?

by

Here’s something I find hilarious:

So-called “writers”, “creators”, or worse, “experts” who rely on CrapGPT to tell them 1) who their target audience is 2) what those people like 3) which topics they should write about.

I’m serious.

Explain to me how you can, without bursting into tears laughing, have the nerve to call yourself a writer, a creator, an expert, a leader, or even a marketer for all I care, and aren’t able to, from your own mind, your own experience, your own creativity (which you don’t need as much of as you might think) come up with ANYTHING to say or write about.

No clue what to write about, what to talk about, what to sell, and who to sell it to.

At this point, I’m convinced these types of people require help to get them out of bed as well in the morning. If it weren’t for their mom waking them up every morning, chances are they might not even realize where they are or what they’re supposed to do.

I’ve said it before and I’ll say it again.

And while this focuses on writing, it’s equally applicable to everything else you do from public speaking to music creation and more.

Here goes.

If you write about whatever you’re passionate about, and enjoy whatever it is you’re writing, then chances are whoever reads it will enjoy it as much as you do—if not more.

Vice versa, write stuff that bores you about topics that don’t interest you and whoever reads it will be bored out of their mind as well.

Call it the second law of writingdynamics to make it feel all sciency and shit so you’re more likely to remember it.

Anyway, this begs the question:

How do you “optimize” (I don’t enjoy using this word, but for the lack of a better one, let’s go with this one right now) the enjoyment you have while writing—which you’ll eventually transfer to the reader?

Well, that’s the exact topic of the book I’m currently still working on.

So if you’d like to learn more about that, stay tuned and keep your eyes open for more information about that (which will be sooner than you might expect).

In the meantime, check out Email Valhalla to increase your email writing skills so you can grow you list, sell more products, and build a better relationship with your audience.

Here’s the link: https://alexvandromme.com/valhalla


This email contains an incredible tip to get your emails opened

by

And I mean truly incredible.

But at the same time so simple, so easily overlooked, and not to mention how extremely underrated it is.

In fact, I’ll probably get some people laughing at me because of it.

But really, sometimes it’s just that simple.

Want to know what the tip is?

Well, it’s the simple “This email contains …” subject line.

It’s easy, straight-to-the-point, and effectively attention-grabbing—especially if you combine it with some of the other 11 attention-grabbing principles and subject line types I teach in my flagship course Email Valhalla.

Speaking of which.

If you’d like more information about Email Valhalla, check it out here: https://alexvandromme.com/valhalla


Shocking News: Self-proclaimed “film-music fanatic” knows film scores

by

Some days ago my father stumbled upon a “guess the movie soundtrack” YouTube video.

In short, it’s a simple compilation full of all kinds of different themes and soundtracks from mostly famous (as well as some not-so-famous) movies. Every piece of music plays for 15 seconds—so you have some time to guess the movie it’s from—until it reveals the answer.

Anyway.

We just went with it and played the quiz, testing our movie theme knowledge.

Since I’m very much into film music and film composing, I knew most, if not all, of the soundtracks (at least for the movies I’ve actually seen or even heard about).

But not only that.

The other family members who played along also knew quite some soundtracks. Often as fast as only hearing it for a second or two.

Which goes to show you the power of creating something unique, memorable, and, often-times, emotional. Even with limited resources and/or many limitations (after all, every piece of music you hear only consists of 12 different building blocks called “notes”).

Luckily for you, the English language has 26 letters, more than double the amount of notes in western music.

Know I’m no mathematician, but it sounds like you can do a whole lot more with writing than music (and that’s coming from a film score fanatic and hobby film composer).

The best way to get started honing your (persuasive) writing abilities?

Email Valhalla.

Check it out here: https://alexvandromme.com/valhalla


Forget about social media and online business

by

I was scouring the interwebs today when I came across the following beauty.

For context: An artist (painter) asked for tips and tricks to grow their social media—hoping to increase their sales—on a “business for artists” forum.

One of the responses?

Read it here yourself:

===

“The best advice I can give is: forget about social media and online business – do real life exhibitions instead. It's easier to connect with your audience IRL, which makes selling easier as well (and you'll get a much better compensation for your work). I have been a full-time visual artist (mainly paintings) for 27 years now and I do one or two solo shows and a handful of group events every year, and that's more than enough to make a living.

Sure I have social media, but the time and effort it takes to first grow a following big enough to get some consistency in sales and then the time and effort it takes to make those sales is just not worth it IMHO – with a fraction of that effort I make a lot more sales IRL. If I have to calculate my earnings based on time spent for the sales I make online, I am better off flipping burgers.

For reference: I have about 10K followers on FB, IG and X combined – FB being the largest and if I make a sale, the buyers mostly come from there.”

===

Now listen up, I’m not here to tell you how to live your life…

BUT.

If you’ve got a combined follower count of 10k (that’s ten THOUSAND people) on social media, and you still struggle to make sales (or at least, find it not worth the effort, so much so that you’re discouraging others from even trying) then, and I say this with the utmost respect, the problem doesn’t lie with “social media and online business”, the problem, my dear friend, lies with you and your ability to be entertaining and persuasive (as opposed to manipulative—big difference) enough.

As the great late John E. Kennedy said, “Advertising is salesmanship in print”.

So if you’d know how to sell someone in-person, as the author of the post said he could, then you can use those very same principles to sell someone on social media—which ultimately is a form of advertising.

Except people nowadays don’t actively make the connection between social media, advertising, and salesmanship.

Such as shame, really.

Anyway.

For more information on how to improve the persuasive abilities of your writing, and especially in emails, check out Email Valhalla here: https://alexvandromme.com/


Should you create your own email list?

by

I had a small back-and-forth with a long-time reader a short while days ago (not sure he wants me to name him).

To give some context:

He’s a passionate game dev and has been thinking about starting his own email list about game design.

Note: “thinking about starting”.

When I asked him what’s been holding him back he gave 2 reasons:

(This is how I summarized it based on his response

1) He doesn’t believe he’s “big/successful” enough to have something to offer. So why should people listen to him?

2) He prefers creating games more than writing about them, so why waste time with an email list when he could create more games instead?

Both of these are valid and popular, but ultimately flawed, responses—making this a great opportunity to share my answer publically.

So let’s talk about why those two reasons aren’t as important/valid as you might first expect.

First off, if only the biggest and most successful people could build an email list, then there’d only be a handful of lists and every market. Which simply isn’t the case.

The truth is…

People care more about people than anything else. Someone might be a lot more successful and have 10 more years of experience. But if you’re the more entertaining person while caring about your audience and actually, from the bottom of your heart, want to help your audience succeed as best as you can, then you’ll be the one they want to be around and listen to.

That’s just how it goes.

There’s no ifs, buts, or maybes about it.

Secondly, and this might not seem directly obvious when looking at it at first glance. But building your email list actually helps you free up more time (making it so he could create more games in this case).

Here’s how that works:

Instead of focusing all his effort on writing articles, social media marketing, reaching out to people, “networking”, taking on projects you don’t care about just to make ends meet, and god knows what else… You could instead focus solely on building and writing to your email list, which will take care of all your financial issues if done right, freeing up your schedule of all other things you had to do till now.

Now you’ve freed up so much time. Time you can choose to spend on creating more, writing emails (if you so choose), or just plain relaxing, whatever you choose.

Anyway.

If you haven’t started your email list yet, now’s the time.

And if you’d like some help figuring out how to get everything up and running, then check out Email Valhalla here: https://alexvandromme.com/valhalla


Action-packed titles all suffer from the same problems

by

Have you ever watched a movie or an episode of something that included a fight scene, yet found it extremely boring to watch?

I know I have.

One of the best well-known (and modern) examples I can give is the latest John Wick film. Now, don’t get me wrong. I loved the series. It’s a great movie, with top-tier moments, and I very much enjoyed watching it… but not because of the fighting/shooting scenes. Those scenes simply took too long and there were too many of them.

If you’ve seen one of them, you’ve seen all of them.

More.

Even Chris Claremont, the famous comic book writer who single-handedly took it upon himself to take X-Men, one of Marvel’s worst-performing titles back then which nobody cared about, and was on the brink of cancellation, to one of the most recognized, well-known, and best-performing comic book series of all time, resulting in tons of storylines, dozens of media adaptions, hundreds of toy lines, video games, and so, so much more, once told an interviewer, “To me, the fights are bullshit”.

Yes, the creator of one of the most successful action-packed comic book series of all time thought the fights were bullshit. All he cared about were the emotional relationships between the characters, how they interacted with the world, and the consequences these emotions had.

And so it goes in almost every other form of fiction as well.

A good fight is nothing else but an opportunity to further the plot or the emotional relationship between characters, developing them as people in the process.

That’s also why the lightsaber fights in the Star Wars prequels are often criticized as being lackluster and much worse than the original trilogy, even though the prequels had better choreography with much more flashy moves and a more dramatic and exciting setting… but they didn’t carry the same emotional baggage as the original trilogy did, nor did they further the plot most of the time.

So the fights, were in fact, bullshit.

Even more.

This isn’t just about fiction.

It perfectly applies to business as well—with one slight difference. This time it’s not “the fights are bullshit” but instead, “the value is bullshit”.

Just as any beginner fiction writer makes the mistake of thinking the fights are the end-all-be-all, so does the beginner marketer make the mistake of thinking the value is all that matters.

Spoiler alert: is doesn’t.

In fact, it’s probably not even in the top 10 of things that matter. What matters more is the relationship you have with your reader/viewer/listener/customer, the relationship they have with your offers, the mindset (inherently different than pure “how-to value”) you bring, the motivation you give, the opportunity to think differently, the feeling of being understood, the community to be a part of, and the “World” you welcome them in with open arms (as well as the barriers you put up to keep the people you don’t want as far away from your world as you possibly can).

So the next time someone comes to you, shouting “Provide more value!!”, probably expecting you to give it all away for free as well, then know…

They don’t know what they’re talking about and you’re simply better than them.

As to how to get even better yourself and learn how to actually write content that gets you sales and keeps people reading every day (without resorting to “giving more value”), then check out Email Valhalla here: https://alexvandromme.com/valhalla