Chances are you’re either subscribed to 2 or 3 or subscribed to a shit ton of email lists, potentially as many as 50.
The latter is most often the case with people who are new to a certain market or industry—or still at a lower awareness level in the market.
And that’s a good thing.
That’s how it should be. Discover all there is to discover in your market. Learn about the different problems you (or other people) might be facing, the causes of those problems, their solutions, the specific products or services, and the thousand and one personalities and authority figures in that market.
But sooner or later, and this is always the case, I’ve never seen it not be the case, and I’m staking my entire net worth and everything I own on this fact, every single person will come to a point where’ve done enough “exploring”.
They don’t need to be subscribed to 30 email lists anymore.
In fact, they come to a point where they realize that 90% is bullshit anyway. They’ve learned what they needed to learn. They found the people they liked, the philosophies they wanted to embrace, and the solutions they enjoyed using.
It’s at that point when people cut the fluff, unsubscribe from almost every single email list, and only keep a handful of them around.
At most, they’ll keep 3 different email lists.
Take this message I received many moons ago from a long-time reader and fellow creator, Eshana:
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Alex's emails are the best! One of the very few daily emails I read. And I have subbed to about 50 haha.
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That’s the start of it.
And, even though I haven’t asked him, I’m fairly certain of the fact that he finally decided to take a few minutes out of his day to unsubscribe from a good 45 of those email lists.
But yet he’s still on mine.
And that’s one of the powers of daily emails.
Hook them in the exploratory phase, stay close to them, focus on the relationship with your readers, show up every single day, stay top of mind, be relevant, be engaging, be valuable, and you’ll outperform—outlast—99% of all other lists out there.
And I teach exactly how to do so in Email Valhalla.
Click here to check it out: https://alexvandromme.com/valhalla