So says musical genius Jacob Collier.
“Every note can be played with every chord, as long as you find the right ideas and consequences to support it with.” (paraphrased)
He’s not just spouting BS either.
He proves the statement to be true time and time again.
Which goes against almost everything most people have ever been taught about music (if they’ve even been taught anything to begin with).
But this isn’t just for music. This goes for almost everything you do, every product you build, every service you launch, every art piece you create, every story you write, and even personal flaws you might have as a person or a business.
Nothing is ever “wrong”.
You just haven’t found the right ideas or scenarios to apply them to.
List all of your so-called “flaws” and find a way to turn them into a strength. Take away all of the ammunition your opposition might have, remove potential buyer’s objections, and better specify your target market (which includes repelling non-suitable buyers).
As for an example.
My flagship course, Email Valhalla, is an all-text, no video, no audio, no nothing other than plain-text course.
Some might call this a flaw.
I don’t agree.
I made the deliberate choice to keep it all text.
First, I simply don’t enjoy creating video or audio content. Writing is my bread and butter. And if I enjoy writing more, then you’ll enjoy reading it more as well (not to mention the fact that the content will simply be more valuable, more though-true, better put together, and of a much higher quality than it would be if it were in any other format).
Secondly, I find it hard and difficult to learn from video courses. They take too long to go through, it’s hard to stay focused since you’re easily deceived into believing you’re listening and studying while you’re mind is drifting off and not really focusing on the true meaning of what is being said.
Whereas text requires you to actively read (and think about) what is written.
This leads to me getting better results out of books and written courses than out of video courses or webinars.
And, assuming I do a good job of attracting like-minded and similar people, I’m guessing that’s the case for most of my readers, including you, as well (not to mention that my main form of communication, email, is a written medium).
So that’s that.
The flaw of it being only a written course isn’t so much of a flaw anymore, now is it?
Anyway, if you liked what I said, you might want to check out Email Valhalla and get it for yourself here: https://alexvandromme.com/valhalla