Nor do I even try to sell any of my products (let alone even mention them).
Here’s why:
See, my reasoning is twofold.
First, I simply can’t be bothered.
Yes I’m certain I could earn more money, sign more clients, and sell more products if I were to mention and actively sell on my timeline.
But I don’t enjoy doing so.
And seeing as how ‘enjoyment’ is one of my 3 main business pillars, alongside simplicity and freedom, that should already be reason enough.
But still.
The second reason, and a more “reasonable” answer for some perhaps, is that this is my way of giving something back to everyone on my list.
I’m intentionally limiting the people who have access to my products, services, promotions, and bonuses to those on my email list.
Yes obviously I’m creating content, writing emails, offering services, and coming up with valuable products because I want to get paid.
I need to eat after all.
But I’m not desperate to get paid—there’s a true superpower in taking the approach of “no matter whether you buy my stuff or not, I’m eating steak either way”.
I don’t just accept anyone and everyone as a customer. I just simply don’t allow just about anyone to give me money.
I’m very selective about that.
I can count more clients I refused to work with than I can the ones I did.
That doesn’t bother me.
Maybe you’re calling me crazy right now (and you know, maybe I am, who knows?) But still, I’d call you inexperienced in the way of dealing with clients. You have no idea how enjoyable it is to work with good clients and how absolutely awful and outright painful it is to work with your average Joe.
In a sense, you could say I’m not trying to build a business.
I’m building a lifestyle—one that’s enjoyable at all times.
And that requires extreme filtering.
If you’re not filtering (heavily) in your business, I can all but guarantee you’re not enjoying it.
So, let me ask you.
What sort of filters do you have in place in your business?
And if you’d like to learn how you can run a successful business while limiting the number of people who even get the chance to buy from you, then you might want to check out Email Valhalla.
Click here to see what I’m talking about: https://alexvandromme.com/valhalla