Should you be afraid to fail?

Fear of failure is the biggest cause of failure.

I’ve come to realize that to succeed at anything, you have to be willing to fail. Even better if you’re willing to fail fast and fail often. When learning something new, no matter what it may be, there’s simply no way around failing. Failing is as critical to success as getting an A+ is to a Chinese kid to be respected by his parents (or so I’ve heard—I’m not Chinese).

Let’s do a though experiment real quick:

Image you wanted to become successful at or in something, whatever that means to you. And let’s also assume, as would most likely be the case, that you aren’t that good yet at whatever it is you want to get good at when you first start out. In fact, let’s assume you suck, you have no natural talent at all.

Now, in order to get to where you want to be, you need to improve, of course. But how do you improve? Do you improve by doing the same thing over and over again, always successful, always without fail? That’s not really improving then, is it? That’s staying where you are. And, as we so axiomatically assumed, you started at the very bottom, the worse you could possibly be. So, by simple logic, we have to conclude that by NOT failing at something—not making mistakes and staying at the same proficiency you were already at from the start—it’s logically impossible to improve… Because improving means you were better than you were before, which requires a benchmark of growth, aka your “better” than you were before, which implies that you were “worse” in the past than you are now, which in turn, implies the version of you in the past made mistakes.

We can therefore conclude that success requires proficiency, which requires improvement, which requires a “better” and a “worse” version of you at some points in time, which finally implies a certain degree of “failure” for certain benchmarks.

And there you have it. A completely over-the-top, almost redundant, and way too complicated method—which probably none of it was necessary for you to believe what I was saying—to prove the necessity for failure in order to achieve success.

While we’re at it…

Maybe you enjoyed this email. That would be nice to hear. But then again, maybe you didn’t. In that case, I just failed at writing a fun and engaging email. And by realizing this failure I might just be able to learn yet another way, another method, another approach that does NOT work when it comes to writing engaging daily emails people like and keeps my readers reading day after day.

Which means that whatever the case may be, it’s a win in my book.

If you’d like to improve at your own email writing game, perhaps with just a tad bit less required failure than doing it on your own and trying out weird emails like I’m doing right now, then you might just be interested in my flagship course, Email Valhalla.

Check it out here: https://alexvandromme.com/valhalla/

Fail fast, fail often

You may (or may not) know that I’ve been working on competing (as far as there is any real competition lol) in new niches; more specifically hobby niches.

Doing so requires research—lots of research. Especially when it’s a niche I know almost nothing about—as is mostly the case for me.

So for the past few days I’ve been doing nothing but scrolling through tons of Reddit posts, reading hundreds of YouTube comments under dozens of videos, checking out every single course available about the subject on sites such as Domestika, Udemy, SkillShare, Coursera, going through the entire Facebook ad library trying to find every single ad ever written in the niches, and writing down every single detail I come across that might potentially be useful to me in one way or another.

Needless to say, I’ve spent quite a while researching (far too many) topics.

Is all of this research necessary?

Well, it might surprise you, but actually, no.

See, while doing some research is vital—you simply can’t expect to enter a market you know nothing about just like that and watch the money come flooding in. But you don’t have to do nearly as much market research as I’ve done over the past few days.

So why did I do all of this research?

Simply said, I was indecisive and afraid to fail. It was mental procrastination, to say the least.

In reality, it’s often better to do “just enough” research (or create a product that’s “good enough” in that case) and go with it. See what happens. If it works, it works. If it doesn’t, now you can analyze the situation and figure out what went wrong. This allows you to move forward faster, rather than slower as some people might think, by learning from your mistakes and building your experience.

One of the best things you can do in business (and probably in life as well, although I’m probably not qualified to talk about that, yet) is to “fail fast”—as long as you analyze your mistakes, pick up the pieces, get back up, and try again almost immediately.

Anyway.

Another way to approach market research, which I also employed at the very beginning, is to use your email list, either to simply ask the questions you have to your list or by making offers, testing out new ideas, and seeing how people react.

To do that, it helps to write highly entertaining emails people love to open and read day after day.

Luckily, that’s something I can help you with.

Check out Email Valhalla here to learn more about just that: https://alexvandromme.com/valhalla/