Surprise!

Here I am, yet again, with another email today.

It’s a promotion week. What did you expect me to do?

Behave myself and nicely stick to my schedule of sending 1 email a day? Hahaha no. No I won’t. And for a couple of reasons actually.

First. I actually like writing and sending these emails. I originally started writing emails somewhere back in February. And at that time I was still writing 1 email every 7 days because Dan Koe always said, “start a weekly newsletter you dumbass.” That might have been me paraphrasing, but still.

I eventually discovered how much I enjoyed writing these emails. So after a few months, I switched things around and started sending daily emails. (+ my Sunday email that still gets posted online, but that’s a story for another time.)

So I enjoy writing emails and switched to daily, so what? Well, if I enjoy writing emails, why would I limit myself to just 1 a day?

“But Alex, aren’t you afraid you’ll piss off your readers?”

No. No I don’t. If you don’t like my emails and don’t want them in your inbox then you can unsubscribe at any time. (seriously, unsubscribe. I’ll be sending you 5 emails tomorrow.)

It doesn’t bother me at all. I know the real ones out there stay and read them regardless. Whether that’s immediate or with a few hours/days’ delay.

Second reason: This is amazing practice for me. Yes, I have my own products. And those sell fine. But that’s because I know exactly what they’re all about, how they function, and what marketing angles work best to my target audience (that’s you).

So switching it up once in a while with a different offer, especially one that’s limited in time, is wonderful practice for me. I get to think about what I need to share about the offer, which pain points to hit, which benefits to mention, what objections people will likely have, and how to handle them.

See, it’s not so much the writing that actually matters.

No no far from it.

It’s the thinking before the writing that actually matters. The questions you ask yourself about what the best method is to sell something.

Copywriting is 80% thinking, 20% writing.

Thirdly, the more emails I send, the more money I make. It’s that simple, actually. There’s not a single way in which I send more emails, but make less money.

Also let’s be honest here. You’re on my email list because I’m trying to sell you something. I know it, you know it, everyone knows it.

And that’s a good thing. That’s my duty in life. To sell you as much as I possibly can.

Not because I’m a greedy bastard. But because I genuinely believe that what I offer can and will change your life for the better. So I owe it to myself, to you, and to the world to do everything in my power to sell you as much as I possibly can—given that what I’m selling will actually improve your life for the better.

That’s also why I agreed to affiliating for the Content Kitchen cohort.

Because I know it will change your life for the better.

How do I know?

I know because I’ve seen what the founders have accomplished. I’ve seen what they teach. And I’ve personally experienced how those skills can improve your life for the better.

Only, I didn’t have this opportunity back when I got started. I had to figure out everything on my own—for the most part. It took me 8 months to get to where I am today.

But an opportunity such as this could have easily saved me 6 of those 8 months.

And tell me. If I could promise you an opportunity. In which you’d be able to learn the skills required to build your business. And start earning $249 per hour consulting. Or earn $1,000 per month per coaching clients. Or earn $100 a day selling digital products (even while sleeping!) Or all of them combined if you want to.

How much would you say that’s worth?

$10,000? $50,000? $836,578?? $2,120,459.45???

Got a number? Great.

Now compare that to the measly $499 you’ll have to invest for your spot in the Content Kitchen cohort. Trust me, it’s worth it.

Secure your spot here before it’s too late: https://alexvandromme–contentkitchen.thrivecart.com/content-kitchen

PS: I’m also giving you an incredible set of bonuses if you sign up through my link.

That’s because I want to guarantee it’s worth your $499 even if you don’t go through a single course the cohort is offering you, even if you don’t utilize the 1:1 mentorships the coaches are offering you, hell even if you don’t take a single glance at the community inside the cohort.

And so I’m offering you four FREE and yet SUPER-valuable bonuses if you enroll through my link. Bonuses which I’ve never sold before and also won’t ever sell on their own.

Specifically, I’m offering:

1. Getting Inbound Clients (as a new creator) ($99 value)

   This is a document I prepared for a recent consulting client of mine. Here I show you the necessary fundamentals to build a brand that automatically attracts prospects to you.

   I’ll dive deeper into methods and frameworks you need to maximize the results you get out of the content you create, so you can get paid without doing any outreach.

   My consulting clients pay upwards of $200+ per hour and I’ve never had a client who wasn’t 110% satisfied with the value they’ve got out of it.

2. The First Steps (of a one-person business) ($97 value)

   This is a general overview & roadmap I go through with many of my consulting clients. It teaches you all the basic fundamentals you need to get right to build & scale your creator business.

   Ranging from how to establish authority, to generating an income, and a fast track to acquiring knowledge so you keep growing for years and years to come.

3. Writing For Attention ($97 value)

   This is a new resource I created for one of my most recent consulting clients. It’s all about the rules of attention-grabbing writing.

   I dive deep into the psychology of what grabs attention, what keeps attention, and what creates engagement.

   You’ll learn the big picture overview of how to write so that people will want to keep reading as well as tips & tricks to craft the perfect hook every single time.

4. A personalized Audit (worth at least my hourly consulting rate of $249)

   And to not leave you stranded on your own I’ve decided to at this one-time offer (I’ve literally never done this before) where I’ll personally audit your creator business.

   I’ll take a look at your Twitter profile, your current offer, and even one of your latest sales emails and give you constructive feedback on all of those to help you grow faster, get more clients, and earn more money.

   If you don’t yet send sales emails or don’t have an offer yet, no worries. I’ll help you come up with an offer that suits you so you can start monetizing as soon as possible.

So there you go. If you want to enroll in the Content Kitchen cohort with a value of $5,341, that’s yours for just $499…

… or if you want my add-on bonuses that are worth a combined $542, which you can get for free…

… then here’s what to do:

1. Join the Content Kitchen cohort at https://alexvandromme–contentkitchen.thrivecart.com/content-kitchen/

2. Reply to this email with proof that you’ve joined the cohort through my link (receipt, welcome email, confirmation message,…)

3. And I’ll get back to you with all of my bonuses worth at least $542

Important:

Enrollment for the cohort is live now and will only stay up for 5 days. That’s until Saturday, October 7th, 2:59 am EDT/ 8:59 am CEST / 5:59 pm AEDT.

That’s how long you’ll have to join both the cohort and get my bonuses. Both your purchase AND your reply to my emails have to come before Saturday at 8:59 am CEST.

So if you know you want them, why not get them now and save yourself the uncomfortable “I was too late” message asking if you can still get the bonuses—which I’ll say no to.

Once again, you can join the cohort here: https://alexvandromme–contentkitchen.thrivecart.com/content-kitchen/

Dan Koe has been an enormous influence in both my life and business—which are connected, after all. How I build my business determines how I live my life. The one determines the other.

That’s probably something Dan would agree with.

One of the biggest parts—influenced by Dan—of how I build my business is my conviction of embracing all my various interests and pursuing my curiosity, no matter where it leads.

Ever since I was young, I’ve always been fascinated and interested in lots of stuff. And that’s true for most people, at least most children. As people get older, they often lose that curiosity, they lose that ‘spark’. And for me, that spark was still there, but it wasn’t as big as it used to be. Dan helped me reignite the big flames and allowed me to once again pursue my curiosities as I did when I was a child.

And that’s a cheat code when it comes to business. To learn many different topics—and to combine them to build something unique & worthwhile.

This really goes for every interest, I promise you.

You can literally take your biggest passion, your favorite obsession, no matter how obscure it is, build a business around it, and monetize it.

I don’t care if it’s poetry, surfing, meditation, spirituality, ChatGPT prompting, Dungeons & Dragons, reading, fitness, bowling, or Mongolian throat singing.

You can earn a living with every single one of those.

“But Alex, I can’t possibly monetize xyz interest I have. Nobody cares about it.”

Wrong.

The fact you’re interested in it proves there’s something special about it. Something useful. Whether you’re consciously aware of it or not. If it wasn’t interesting/useful/enjoyable/or anything worthwhile to spend your time on, then you wouldn’t be spending your time on it either.

You’re not that special. We’re all human beings. Deep down, we’re all wired the same.

The only thing you need to do is to explain to other people why your chosen interest is so exciting. How it’s improving your life (which it always is). What it allows you to do. And to make them understand the importance of your interest. To show them the missing pieces in their life.

This is where we get to one of Dan Koe’s most quoted lines: “Do what you love but study psychology, marketing, and sales so you don’t become a starving artist.”

Because that’s essentially what it’s all about. Take the interest/topic you love and combine it with evergreen skills such as psychology, marketing, sales, (copy)writing, graphic design, and community building.

And that’s exactly what the Content Kitchen cohort focuses on:

Teaching you all the evergreen skills you need so you can become your very own creator. The sculpture of his own life. You choose what kind of business you want to build. You decide what to offer & how to dedicate your time.

No more fixed roadmaps showing you how to become a growth coach, because that’s the only thing most cohorts know how to teach you.

No.

Content Kitchen gives you the foundations you need to make it in the game of both business and life.

Because as Alan Watts would say (another way Dan influenced me):

“Sensible people get paid for doing what they enjoy doing.”

So if you want to get paid doing something you love, then don’t wait a second longer and save your spot in the Content Kitchen cohort here: https://alexvandromme–contentkitchen.thrivecart.com/content-kitchen/

I’m also giving you an incredible set of bonuses if you sign up through my link.

That’s because I want to guarantee it’s worth your $499 even if you don’t go through a single course the cohort is offering you, even if you don’t utilize the 1:1 mentorships the coaches are offering you, hell even if you don’t take a single glance at the community inside the cohort.

And so I’m offering you four FREE and yet SUPER-valuable bonuses if you enroll through my link. Bonuses which I’ve never sold before and also won’t ever sell on their own.

Specifically, I’m offering:

1. Getting Inbound Clients (as a new creator) ($99 value)

   This is a document I prepared for a recent consulting client of mine. Here I show you the necessary fundamentals to build a brand that automatically attracts prospects to you.

   I’ll dive deeper into methods and frameworks you need to maximize the results you get out of the content you create, so you can get paid without doing any outreach.

   My consulting clients pay upwards of $200+ per hour and I’ve never had a client who wasn’t 110% satisfied with the value they’ve got out of it.

2. The First Steps (of a one-person business) ($97 value)

   This is a general overview & roadmap I go through with many of my consulting clients. It teaches you all the basic fundamentals you need to get right to build & scale your creator business.

   Ranging from how to establish authority, to generating an income, and a fast track to acquiring knowledge so you keep growing for years and years to come.

3. Writing For Attention ($97 value)

   This is a new resource I created for one of my most recent consulting clients. It’s all about the rules of attention-grabbing writing.

   I dive deep into the psychology of what grabs attention, what keeps attention, and what creates engagement.

   You’ll learn the big picture overview of how to write so that people will want to keep reading as well as tips & tricks to craft the perfect hook every single time.

4. A personalized Audit (worth at least my hourly consulting rate of $249)

   And to not leave you stranded on your own I’ve decided to at this one-time offer (I’ve literally never done this before) where I’ll personally audit your creator business.

   I’ll take a look at your Twitter profile, your current offer, and even one of your latest sales emails and give you constructive feedback on all of those to help you grow faster, get more clients, and earn more money.

   If you don’t yet send sales emails or don’t have an offer yet, no worries. I’ll help you come up with an offer that suits you so you can start monetizing as soon as possible.

So there you go. If you want to enroll in the Content Kitchen cohort with a value of $5,341, that’s yours for just $499…

… or if you want my add-on bonuses that are worth a combined $542, which you can get for free…

… then here’s what to do:

1. Join the Content Kitchen cohort at https://alexvandromme–contentkitchen.thrivecart.com/content-kitchen/

2. Reply to this email with proof that you’ve joined the cohort through my link (receipt, welcome email, confirmation message,…)

3. And I’ll get back to you with all of my bonuses worth at least $542

Important:

Enrollment for the cohort is live now and will only stay up for 5 days. That’s until Saturday, October 7th, 2:59 am EDT/ 8:59 am CEST / 5:59 pm AEDT.

That’s how long you’ll have to join both the cohort and get my bonuses. Both your purchase AND your reply to my emails have to come before Saturday at 8:59 am CEST.

So if you know you want them, why not get them now and save yourself the uncomfortable “I was too late” message asking if you can still get the bonuses—which I’ll say no to.

Once again, you can join the cohort here: https://alexvandromme–contentkitchen.thrivecart.com/content-kitchen/

Ever since I first started my Twitter journey back in January, I’ve been heavily investing in myself. I’ve spent over $5,000 on all kinds of different investments, ranging from simple books to software, courses, communities, and cohorts.

And all of those investments helped me out along the road, in one way or another. They didn’t always get me the results I hoped for. But they helped me out, nonetheless.

One of the important things I came to learn is to be really careful when considering cohorts. I’ve learned early on that a lot of those are quick cash grabs, that repeat the same boring & worthless advice that everyone else gives, and it’s often nothing more than a glorified $80 course in an $800 jacket.

But they aren’t all like that. I’ve seen cohorts that do a terrific job and actually offer a unique & valuable experience.

So I came to realize the importance of knowing how to differentiate the shit ones from the exceptional ones—and how you can know that Content Kitchen is one of the exceptional ones.

See, most cohorts will tell you they’re going to help you grow your account at incredible speeds. What they won’t tell you is that they’ll ONLY focus on growth—and not even true authentic growth.

They’ll teach you how to build an account founded on platitudes, generic giveaways, and engagement farming. You’ll end up with a bunch of empty and useless followers which does nothing except boost your ego so you can flex to your friends who have no clue as to how social media monetization works.

But not Content Kitchen. No, you won’t see a single “how to go viral” course or “how to get your first 1,000 followers in 30 days”.

Instead, they’ll teach you the fundamental skills you need to build a true online business. No matter what, where, or when you decide to build. They’ll teach you evergreen skills like writing, sales, branding, storytelling, productivity, graphic design, community building, and more. So you can become a true full-stack digital creator and build a legit business the way you want to.

Most cohorts will tell you how they get all of their clients amazing results. They’ll flood you with testimonials, case studies, previous clients’ results, and whatever social proof you need to believe that claim and enter your credit card details.

But what they won’t tell you is that the most incredible case studies had nothing to do with the cohort itself.

They might have been in the cohort at that time, but the result they got came because of the personal coaching they were getting at the same time. Almost all of those ‘super positive’ testimonials will be from prior participants who got forced to write a testimonial. I know of some cohorts that require you to submit a positive testimonial before you get access to the content & community inside the cohort, yes seriously.

And that’s not even to mention those incredible case studies you see. Those come from the top 1%–5% of participants who got lucky & successful, while 80% of the participants never see any results, except a big hole in hole in their wallet.

But Content Kitchen on the other hand, they won’t show you tons of faked and inflated testimonials or client results—they don’t have to. The mentors, they’re the real deal after all.

William made $2,600+ in just a few months while ghostwriting for clients. Duck made $1,500+ in his first 30 days of joining Twitter doing graphic design. And Audrey, oh boy, she created a $35,000+ Esports community FROM SCRATCH, with professional teams, sponsors, and amazing activity & engagement.

And here’s one more, just because I’m in the flow writing this.

Most cohorts don’t offer any type of guarantee. They’ll tell you, “We don’t want people who need guarantees, you need to be willing to put in the work to get results.” What they don’t tell you is that they don’t offer you a guarantee because they know 80% of the people who enter will never get results.

But not Cohort Kitchen, no. They offer you a 100% full money-back guarantee in case you’re not satisfied with the cohort after the 6 weeks are over.

Not even an effort-based or target-based guarantee. Literally, if you’re not satisfied, if you don’t think it was worth your money, you’re free to ask for a FULL refund and you’ll get it. No hassle, no nothing.

You’ll even get to keep all the content and resources you received during the cohort. That’s because they KNOW it works. For everyone. They’ve tested it before countless times.

Now, there are only a good 2 days left to register. So secure your spot here: https://alexvandromme–contentkitchen.thrivecart.com/content-kitchen/

I’m also giving you an incredible set of bonuses if you sign up through my link.

That’s because I want to guarantee it’s worth your $499 even if you don’t go through a single course the cohort is offering you, even if you don’t utilize the 1:1 mentorships the coaches are offering you, hell even if you don’t take a single glance at the community inside the cohort.

And so I’m offering you four FREE and yet SUPER-valuable bonuses if you enroll through my link. Bonuses which I’ve never sold before and also won’t ever sell on their own.

Specifically, I’m offering:

1. Getting Inbound Clients (as a new creator) ($99 value)

   This is a document I prepared for a recent consulting client of mine. Here I show you the necessary fundamentals to build a brand that automatically attracts prospects to you.

   I’ll dive deeper into methods and frameworks you need to maximize the results you get out of the content you create, so you can get paid without doing any outreach.

   My consulting clients pay upwards of $200+ per hour and I’ve never had a client who wasn’t 110% satisfied with the value they’ve got out of it.

2. The First Steps (of a one-person business) ($97 value)

   This is a general overview & roadmap I go through with many of my consulting clients. It teaches you all the basic fundamentals you need to get right to build & scale your creator business.

   Ranging from how to establish authority, to generating an income, and a fast track to acquiring knowledge so you keep growing for years and years to come.

3. Writing For Attention ($97 value)

   This is a new resource I created for one of my most recent consulting clients. It’s all about the rules of attention-grabbing writing.

   I dive deep into the psychology of what grabs attention, what keeps attention, and what creates engagement.

   You’ll learn the big picture overview of how to write so that people will want to keep reading as well as tips & tricks to craft the perfect hook every single time.

4. A personalized Audit (worth at least my hourly consulting rate of $249)

   And to not leave you stranded on your own I’ve decided to at this one-time offer (I’ve literally never done this before) where I’ll personally audit your creator business.

   I’ll take a look at your Twitter profile, your current offer, and even one of your latest sales emails and give you constructive feedback on all of those to help you grow faster, get more clients, and earn more money.

   If you don’t yet send sales emails or don’t have an offer yet, no worries. I’ll help you come up with an offer that suits you so you can start monetizing as soon as possible.

So there you go. If you want to enroll in the Content Kitchen cohort with a value of $5,341, that’s yours for just $499…

… or if you want my add-on bonuses that are worth a combined $542, which you can get for free…

… then here’s what to do:

1. Join the Content Kitchen cohort at https://alexvandromme–contentkitchen.thrivecart.com/content-kitchen/

2. Reply to this email with proof that you’ve joined the cohort through my link (receipt, welcome email, confirmation message,…)

3. And I’ll get back to you with all of my bonuses worth at least $542

Important:

Enrollment for the cohort is live now and will only stay up for 5 days. That’s until Saturday, October 7th, 2:59 am EDT/ 8:59 am CEST / 5:59 pm AEDT.

That’s how long you’ll have to join both the cohort and get my bonuses. Both your purchase AND your reply to my emails have to come before Saturday at 8:59 am CEST.

So if you know you want them, why not get them now and save yourself the uncomfortable “I was too late” message asking if you can still get the bonuses—which I’ll say no to.

Once again, you can join the cohort here: https://alexvandromme–contentkitchen.thrivecart.com/content-kitchen/

A few days ago I bought something I probably shouldn’t have.

I’ve been a fan of Ben Settle’s daily emails for a while now.

For those who don’t know who Ben Settle is, look him up. He’s a long-time email marketer (14+ years) and runs his own publishing business. He sells books for insane prices easily $500 or more—which he sells a crap ton of.

But his main offer is his Email Players physical print newsletter. Yeah, you read that right. In today’s age, where everything is digital. He’s still printing a physical newsletter every single month and shipping it across the globe.

That physical print newsletter costs $97 a month. But here’s the thing. You can unsubscribe whenever you want, no problem. However, if you do, he’ll blacklist you and you’ll never again be able to subscribe to the newsletter.

Now, regardless of what you think about the rule. It means that you have to be damn sure about when you subscribe to his physical newsletter. If you’re not able to pay for a month, then that’s it. No more newsletters for you. Ever.

So that’s exactly what I did.

I joined his Email Players newsletter and now have an extra $97/month subscription to pay. (And likely more because I’ll have to pay import costs on top)

And I’ve just recently spent a lot of my money on new learning/investment opportunities—as I have a rule of spending at least 80% of what I earn.

So needless to say, this is one crazy and foolish decision. Which literally every so-called “financial advisor” would advise against.

But here’s the thing. This will actually help me make more money in 2 different ways:

1. The information I’ll get from the Email Players newsletter itself will be so valuable to me that it’ll easily allow me to increase my earning capacity. And probably pay for the subscription itself—as long as I put in the work myself.

2. And this is the important one that many people forget: The mere fact that I’m spending money that I shouldn’t be spending forces me to take action and learn how to earn more.

   I’m a big believer in the philosophy that simply forcing yourself into a situation where you’ll have to level up your game (in this case, earn more money) will help you tremendously.

   I simply don’t have any other choice. I have to get this done. What will I do instead? Sit around, do nothing, and ruin my life? No, of course not.

   I believe in my ability to level up, put in the work, make more money, and live a better life. I also know I’m a procrastinator, something that doesn’t work to my advantage. But do you know what the ultimate solution for procrastinators is?

   Deadlines.

   Especially real ones. The ones that impact the quality of your life and not just the ones you artificially create in your mind where nothing bad truly happens if you don’t make them. No, I’m talking about real deadlines. Payments coming up, money running out, you not being able to get food on your table, or having to worry about paying rent.

   You might think this is crazy and especially foolish—which it is. But once again, I believe in myself. I know I can do this. The money is never truly a problem. It’s whether or not I put in the work that’s holding me back.

So if you want to achieve something in life. If you believe in yourself. If you truly believe. Then it’s your own duty to invest in yourself. To put in the work and make your dreams come true.

No matter if a so-called financial advisor would say it’s “wise” to make that purchase.

And there’s currently no better investment than the 42-day Content Kitchen cohort with its 6 masterclasses, 45 courses, 6 workshops, 6 guest speakers, 9 bonus resources, 6-week action plan, daily checkups & challenges, 1:1 coaching from 3 mentors who’ve all successfully monetized their Twitter with tremendous speed, and a legendary community to help you along and keep you accountable so you’ll reach all of your deadlines and all of your goals.

The total value of everything listed above is $5,341. But you’ll get it for only $499.

Don’t wait a second longer and save your spot in the kitchen here: https://alexvandromme–contentkitchen.thrivecart.com/content-kitchen/

Still not convinced?

No problem, let me make it even more attractive to you:

I want to guarantee it’s worth your $499 even if you don’t go through a single course the cohort is offering you, even if you don’t utilize the 1:1 mentorships the coaches are offering you, hell even if you don’t take a single glance at the community inside the cohort.

And so I’m offering you four FREE and yet SUPER-valuable bonuses if you enroll through my link. Specifically, I’m offering:

1. Getting Inbound Clients (as a new creator) ($97 value)

   This is a document I prepared for a recent consulting client of mine. Here I show you the necessary fundamentals to build a brand that automatically attracts prospects to you.

   I’ll dive deeper into methods and frameworks you need to maximize the results you get out of the content you create, so you can get paid without doing any outreach.

   My consulting clients pay upwards of $200+ per hour and I’ve never had a client who wasn’t 110% satisfied with the value they’ve got out of it.

2. The First Steps (of a one-person business) ($97 value)

   This is a general overview & roadmap I go through with many of my consulting clients. It teaches you all the basic fundamentals you need to get right to build & scale your creator business.

   Ranging from how to establish authority, to generating an income, and a fast track to acquiring knowledge so you keep growing for years and years to come.

3. Writing For Attention ($97 value)

   This is a new resource I created for one of my most recent consulting clients. It’s all about the rules of attention-grabbing writing.

   I dive deep into the psychology of what grabs attention, what keeps attention, and what creates engagement. You’ll learn the big picture overview of how to write so that people will want to keep reading as well as tips & tricks to craft the perfect hook every single time.

4. A personalized Audit (worth at least my hourly consulting rate of $249)

   And to not leave you stranded on your own I’ve decided to at this one-time offer (I’ve literally never done this before) where I’ll personally audit your creator business.

   I’ll take a look at your Twitter profile, your current offer, and even one of your latest sales emails and give you constructive feedback on all of those to help you grow faster, get more clients, and earn more money.

   If you don’t yet send sales emails or don’t have an offer yet, no worries. I’ll help you come up with an offer that suits you so you can start monetizing as soon as possible.

So there you go. If you want to enroll in the Content Kitchen cohort with a value of $5,341 that’s yours for just $499…

… or if you want my add-on bonuses that are worth a combined $540, which you can get for free…

… then here’s what to do:

1. Join the Content Kitchen cohort at https://alexvandromme–contentkitchen.thrivecart.com/content-kitchen/

2. Reply to this email with proof that you’ve joined the cohort through my link (receipt, welcome email, confirmation message,…)

3. And I’ll get back to you with all of my bonuses worth at least $540

Important:

Enrollment for the cohort is live now and will only stay up for 5 days. That’s until Saturday, October 7th, 2:59 am EDT/ 8:59 am CEST / 5:59 pm AEDT.

That’s how long you’ll have to join both the cohort and get my bonuses. Both your purchase AND your reply to my emails have to come before Saturday at 8:59 am CEST.

So if you know you want them, why not get them now and save yourself the uncomfortable “I was too late” message asking if you can still get the bonuses—which I’ll say no to.

Once again, you can join the cohort here: https://alexvandromme–contentkitchen.thrivecart.com/content-kitchen/

I’ve been cooking up a deal for you. A SUPER deal. In fact, a gourmet-level SUPER deal.

A few days ago, I got a DM from Audrey Lo on Twitter. (Yes I still call it Twitter, deal with it)

She told me about how she and two Twitter friends are launching their brand-new cohort Content Kitchen and whether or not I wanted to help with the promotion.

First, let me admit that I think this is fantastic timing. I’ve actually been thinking about creating a cohort of my own with 2 friends of mine. But I haven’t executed on that plan yet, so kudos to them.

I love their positioning as well. It’s not another “growth cohort” where they teach you a bunch of specific trending tactics to “hack” the algorithm and get a huge bunch of followers really quickly, without knowing what to do with them—except become a growth coach.

No, as Audrey told me herself:

===

We're equipping creators with the skills they need to build [a business] online.

We're not just "selling growth." Instead, we're instilling evergreen skills in the next generation of creators using our own expertise, ranging from writing to graphic design and community building.

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As I’ve known Audrey for quite a while on Twitter now (and we’ve just recently hopped on a call as well) I was happy to help and said “Sure“.

So that’s what I’m doing today. I’m promoting to you the brand new Content Kitchen cohort.

The Content Kitchen Cohort includes 6 courses, 45 modules, 6 workshops, 9 bonus courses, 6 guest speakers, a 6-week roadmap, daily checkups + challenges, 1:1 mentorship from Audrey Lo, Duck Quang, and William Nguyen, ALL of their individual paid products, and of course, a legendary community filled with like-minded individuals alongside it.

I’ve seen people price cohorts like these at $1,299 in the past. Hell I’ve even seen mere communities priced at $600 without any of the other added benefits. So while I have no idea what this cohort is worth, I know it’s A LOT.

But the actual price it’s selling for this week is not $1,299… not $899… not even $599… but just $499 for the full 6 weeks.

Now, I’ll be honest with you:

Aside from Audrey Lo (someone I’ve met personally and seen dominate on my timeline from day 1 when she had just a few followers to almost 2,000 in a matter of 3 months), I don’t know the other 2 creators.

I’ve seen their faces a few times on my timeline, but I haven’t really paid any attention to their content, much less interacted with them 1-on-1.

They both are probably wonderful people, I’m sure of it. If anything all 3 of them know what they’re doing. Audrey scaled her own esports organization from $0 to $35K just 2 years back, William built a following of 2,700 followers and earned $2,6k in just under 5 months, and Duck made over $1,000 on Twitter in just under 3 months because of his background working in sales.

Still, I realize you might think this is a weak sales pitch, and I can’t disagree with that. So let me get to the meat of this email:

If you decide to enroll in the Content Kitchen cohort, I want to guarantee it’s worth your $499 even if you don’t go through a single course the cohort is offering you, even if you don’t utilize the 1:1 mentorships the coaches are offering you, hell even if you don’t take a single glance at the community inside the cohort.

And so I’m offering you four FREE and yet SUPER-valuable bonuses if you enroll through my link. Specifically, I’m offering:

1. Getting Inbound Clients (as a new creator) ($97 value)

   This is a document I prepared for a recent consulting client of mine. Here I show you the necessary fundamentals to build a brand that automatically attracts prospects to you.

   I’ll dive deeper into methods and frameworks you need to maximize the results you get out of the content you create, so you can get paid without doing any outreach.

   My consulting clients pay upwards of $200+ per hour and I’ve never had a client who wasn’t 110% satisfied with the value they’ve got out of it.

2. The First Steps (of a one-person business) ($97 value)

   This is a general overview & roadmap I go through with many of my consulting clients. It teaches you all the basic fundamentals you need to get right to build & scale your creator business.

   Ranging from how to establish authority, to generating an income, and a fast track to acquiring knowledge so you keep growing for years and years to come.

3. Writing For Attention ($97 value)

   This is a new resource I created for one of my most recent consulting clients. It’s all about the rules of attention-grabbing writing.

   I dive deep into the psychology of what grabs attention, what keeps attention, and what creates engagement. You’ll learn the big picture overview of how to write so that people will want to keep reading as well as tips & tricks to craft the perfect hook every single time.

4. A personalized Audit (worth at least my hourly consulting rate of $249)

   And to not leave you stranded on your own I’ve decided to at this one-time offer (I’ve literally never done this before) where I’ll personally audit your creator business.

   I’ll take a look at your Twitter profile, your current offer, and even one of your latest sales emails and give you constructive feedback on all of those to help you grow faster, get more clients, and earn more money.

   If you don’t yet send sales emails or don’t have an offer yet, no worries. I’ll help you come up with an offer that suits you so you can start monetizing as soon as possible.

So there you go. If you want to enroll in the Content Kitchen cohort with a value of $1,299+ that’s yours for just $499…

… or if you want my add-on bonuses that are worth a combined $540, which you can get for free…

… then here’s what to do:

1. Join the Content Kitchen cohort at https://alexvandromme–contentkitchen.thrivecart.com/content-kitchen/

2. Reply to this email with proof that you’ve joined the cohort through my link (receipt, welcome email, confirmation message,…)

3. And I’ll get back to you with all of my bonuses worth at least $540

Important:

Enrollment for the cohort is live now and will only stay up for 5 days. That’s until Saturday, October 7th, 2:59 am EDT/ 8:59 am CEST / 5:59 pm AEDT.

That’s how long you’ll have to join both the cohort and get my bonuses. Both your purchase AND your reply to my emails have to come before Saturday at 8:59 am CEST.

So if you know you want them, why not get them now and save yourself the uncomfortable “I was too late” message asking if you can still get the bonuses—which I’ll say no to.

Once again, you can join the cohort here: https://alexvandromme–contentkitchen.thrivecart.com/content-kitchen/

Ascend 101

Lessons about building a one-person business, writing, and self-improvement

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My software recommendations

Running a business can feel overwhelming. But everything becomes 10x easier with the right tools.

The best part? Most of them are free to use.

We live in the digital age. The internet has given us so many new opportunities. Everyone can start their own business for free from home. There’s nothing holding you back anymore.

Let’s jump right into the best tools to build your creator business from anywhere in the world. (Some of these will be affiliate links, so if you sign up, I'll get a small referral bonus.)

Tool 1) Tweet Hunter

This is the foundation of my business. I absolutely cannot live without Tweet Hunter anymore. Everything I do on Twitter happens via Tweet Hunter.

From tweet scheduling and in-depth analytics to a fully functioning CRM where I can engage with others and reply to all the comments I’ve gotten.

Imagine opening Twitter and you see that you have 247 comments to reply to.

It would take ages to complete. But not with Tweet Hunter. It nicely lines up everything. All you have to do is write a reply and press enter.

Let alone the power of the auto DM feature:

Write a tweet mentioning that people have to like, reply, or retweet for you to send them something valuable. Enable the Auto DM option on Tweet Hunter. Fill in the DM you want to send. And watch everything happen automatically.

This feature is a godsend for doing giveaways. You get a ton of engagement and you don’t have to send a single DM yourself.

All-in-all a wonderful tool that I’d suggest anyone gets from day 1.

» Start Your Free Trial Here «

Tool 2) Beehiiv

Have I told you that email is king yet? Well it is. There’s nothing better and more effective than having your own email list.

My go-to choice is Beehiiv. Why? Easy. Scalability.

Beehiiv has the best platform and UI to start with. They also offer web hosting from the get-go. Which is important for content repurposing.

They also offer more growth-focused features that really benefit you as a starting creator. And it’s the most beginner-friendly software I’ve seen so far.

Beehiiv is also quickly catching up in terms of email automation. They’re regularly adding new functionalities each and every week. And they’ve announced that their functionalities will be on par (or even better) than ConvertKit's by the end of this year.

On top of all that. Beehiiv is absolutely free for up to 2,500 subscribers. Much higher than other choices such as Convertkit which is only free for up to 1,000 subscribers. (And gets more and more expensive as you keep growing)

And after your 2,500 subscribers? Well then Beehiiv is a measly $42 a month. You’ll easily be making far more than that every month if you have 2,500 subscribers. You’d be stupid not to accept such a deal.

» Click Here To Create Your Free Beehiiv Account «

Tool 3) Calendly

This one is self-explanatory. You need a way for people to book a call with you.

It’d be a nightmare if you had to send messages back and forth in the DMs to decide on a time when both you and the other person were available.

Calendly does this for you. All you have to do is fill in when you’re available and connect it to your calendar and my Zoom or Google Meet account.

Now people can choose a timeslot and it automatically schedules everything. Show up to the call and that’s that. It’s also free forever. There are upgrade plans, but those aren’t necessary for everyone.

» Click Here To Get Started «

Tool 4) Carrd

You need a landing page (or more). Carrd gives you landing pages.

It’s also entirely free. If you’d like to upgrade to more additional functionalities it’s only $19 per year. (That’s not a typo. It is in fact per year)

Carrd focuses on single-page websites (landing pages) so as to not overwhelm both you and the visitor with other pages that might steal their attention.

Perfect for maximizing conversions.

» Start Making Your Landing Pages For Free «

Tool 5) Stripe

Another self-explanatory one. You want to get paid. Stripe allows you to do so.

You can send invoices and payment links, and integrate them with thousands of other tools to automate everything. It also automatically creates invoices and receipts. Which makes your job a whole lot easier.

If you need anything payment-related. Stripe has got you covered. You only pay a small fee every time you make a sale. So no unpredictable costs.

Stripe isn’t available in some countries, however. Try Wise if that’s the case. I have no experience with it myself. But I’ve heard it does the job as well.

» Start Receiving Money With Stripe «

Tool 6) Gumroad

Gumroad is amazing. You can host your products, courses, services, or memberships on their site. Everything you offer can be done through Gumroad.

Again everything is free of charge, they only include a small service fee. Better yet, you don’t even need your own products to start selling.

Simply create an account and you can start affiliating with other people’s products. This is a great way to start earning when you have an audience but you don’t have your own product to sell yet.

» Create Your Account Here «

Tool 7) Zapier

This is one of the most advanced tools on here. Zapier allows you to connect all of your other tools and create workflows. Zaps they call it.

All with the intention of automating actions you otherwise have to do yourself.

1. Connect Twitter with Discord or Telegram to automatically share your tweets

2. Connect Calendly with Slack, email, or even text message anything really, to notify you or others whenever you have a new lead

3. Use it to automatically add customers from Gumroad to your Beehiiv list

Again it’s completely free for basic consumption which is more than enough for most people.

» Start Automating Here «

Tool 8) Testimonial

Building social proof is the biggest ingredient for success.

One way to do it is by collecting testimonials from people you’ve helped. This allows you to share it on your landing pages or even on your social media.

Testimonial is a perfect tool to do this with. Simply send someone your link and they can fill in a testimonial of how you helped them. They can choose between text or video.

All of your testimonials get neatly saved together and you can then reuse them to share wherever you want. The feature that makes this all worth it is that you can integrate your “wall of testimonials” into the landing page you made with Carrd.

Testimonial is entirely free to start with.

They allow you to collect up to 10 testimonials for free. And by the time you’ve collected 10 great testimonials you’ll be making more than enough to upgrade to a paying subscription and start collecting even more testimonials.

» Start Collecting Testimonials Here «

Tool 9) Grammarly & ProWritingAid

Last but not least we have our spellcheckers. Grammarly & ProWritingAid

Some people have this belief that great writers don’t need a writing tool. But let me tell you otherwise.

I’m not a native English speaker myself. And chances are you aren’t either. And even if you are, we all make spelling mistakes once in a while. So do yourself a favor and get a spellchecker to check your writing.

Nobody wants to make embarrassing spelling mistakes. You don’t even need premium versions of these tools. I use the free versions myself and that’s more than enough.

Reminder: Use it to get rid of those embarrassing spelling mistakes (it even corrected ‘embarrassing’ for me just now). Not to improve the style or voice of your writing. You don’t want to end up sounding like a robot. Do you?

» Get Grammarly Here «

» And ProWritingAid Here «

Wrap-up

I hope it hasn’t been overwhelming.

If you have any questions about any of the tools I mentioned feel free to reply to this mail.

I’ll gladly clear up any questions you might have and help you set everything up.

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P.S. Whenever you’re ready. Here’s how I can help you:

1. Hop on a Clarity Call with me: Remove all of your uncertainty. Get clear on what you have to do, when you have to do it, and how. Let’s get you on the right track to achieving the freedom you deserve.

2. Work 1-on-1 with me: We’ll determine where you stand and where you want to go. Then we’ll devise a roadmap to get you from A to B that’ll get you there in the next 30–60 days.

3. Check out my products (free & paid): Ranging from every resource I ever read to everything I know about content creation. It’s all waiting for you to claim it. Start your journey to financial freedom the right way.

I finished reading The Hero of Ages. The third book in the Mistborn series by Brandon Sanderson.

It’s been a great read and I’d highly recommend it to anyone who loves a good fantasy world. The world-building was top-notch. Sanderson paid careful attention to detail. Everything feels real and interconnected.

The thing that amazed me most was how fast I read all of those books. I’m not sure anymore when I started, but I only purchased those books sometime last month.

This is alongside all the 12 other books I’m reading at the same time. So I’ve also gone through other books in the last however many days.

And I’m not someone who stays in all day every day to read. Far from it.

In fact, I used to hate reading a few years back. Not anymore apparently.

One of the few reasons why I’ve been able to accomplish this is that I dedicated certain time slots in my day to reading. It helps to have a system in place. Yes, even when reading.

If I didn’t have such a system it would probably take me over a year to finish a single book—something which actually used to be the case before I learned ‘how to read’.

But the biggest factor was a mindset change. Yes boohoo yet another person talking about how important mindset is.

Look, I’m not the biggest fan of constantly talking about mindset this, mindset that. But sometimes there’s no other way around it. It really does help.

As I’ve said, I used to hate reading. I’d loathe it. Didn’t want to do it.

Maybe it was because of how school teaches how to read and how they forced you to read stuff that didn’t interest me. Or just maybe it’s because I never learned to focus properly and couldn’t be bothered sitting still for so long staring at a piece of paper. Who knows?

But what I do know is what happened after I adopted the mindset of chasing my curiosities again. And picking up a book I thought looked slightly interesting.

And needless to say. I wouldn’t be where I am today if I didn’t change that mindset. If I didn’t let go of my original belief that I hated reading.

It’s not so much about taking on new mindsets and beliefs. But it’s more so about letting go of old ones that don’t serve you anymore.

Take a closer look at each and every belief you currently hold. Do they help you get closer to your goal? No? Then let them go.

Here’s an example:

Imagine if your goal is to get paid for doing something you love. But doing something that you don’t have to spend all day working on. Something that you can do wherever you are and whenever you want. Something that allows you to pursue your curiosities and express your newfound ideas to the world. And something that pays well for you to do so.

And now imagine you once heard people talk about how email is dead and only old people use it and social media really is the new shit. Then ask yourself. Does that belief help you in any way whatsoever?

Probably not.

So let go of that idea. Maybe you’ll become curious to find out more about how email can help you get closer to reaching that goal.

And maybe, just maybe, you’ll become so curious that you’ll check out Simple Money Emails to teach you exactly how to do so, right here: https://alexvandromme.gumroad.com/l/SME

It’s already been over a month since Alex Hormozi’s $100M Leads launch event.

I was there at the time. At home, behind my computer, in one of the many Zoom calls, watching the launch. And as many people who were watching live. I bought the book. Just one though. No extra hats for me.

I can’t remember the price of the book exactly, but I’m guessing it was around $29. Which wasn’t a lot, so I bought it.

But I’m from Belgium, which is in Europe. So then there came shipping costs. That ended up costing me another $29 or so.

So I knew I had to pay around $60 for the book at launch. Which I decided was acceptable, so I did.

But that wasn’t all. Oh no. Well, first I had to wait 4 weeks to get it shipped to me. Which I already didn’t expect, but oh well, not complaining. I’m a patient man.

There was, however, one thing I’ve forgotten. I’m from Europe after all. Shipping cost is one thing. But import tax is another. So suddenly I’m getting an email from the shipping company asking me to pay my $25 import fee to get it past customs and to my house.

And so I did. I paid the extra fee and got my $100M leads hardcover.

I paid partly because Acquisition wasn’t accepting any refunds. They claimed it was because of the sheer volume of products they had to ship to everyone across the globe. I think they were well aware of how much hype they created. And whenever you create a lot of hype, you end up with a lot of people who want to refund after their emotions fade.

Either way, fair play to them, no worries.

But I also paid for another important reason. I had already made the conscious decision to buy the book. I was already invested. $60 in fact. Those $60 made me far less hesitant to pay another $25.

Imagine If Alex had announced his book to be $85 (and both shipping + import costs didn’t exist). Chances are I wouldn’t have bought the book.

This is a form of what’s often called the foot-in-the-door technique.

You ask people to make a small investment upfront. So they’re more likely to make a bigger one later. It’s the exact reason why lead magnets exist. Why people go through so much trouble to move prospects up their value ladder.

If you bought someone’s low-ticket product, you’re much more likely to get their high-ticket coaching. If you’re already willing to pay $30 for a book, you’re much more likely to pay another $30, and then another $25 for import.

If you joined someone’s email list and invested time into reading their emails, you’re much more likely to click the offer they plugged in at the end and buy their product.

So considering you’re spending your precious time reading this email right now. Why not check out this offer I’ve got here? https://alexvandromme.gumroad.com/l/SME

You’ve undoubtedly heard the advice “Write to your past self” before.

What people mean when they say it is to think about where you were 2 months ago, 2 years ago, or even 10 years ago. Then think about all the problems you faced, obstacles you had to overcome, and wrong beliefs you held. And address those.

Write as if you were writing a note that was about to be put in a time capsule and sent to your past self. What would you talk about? What would you teach?

And it sounds great in theory. I used to follow the same advice myself. But I stopped doing so. It’s unpractical and not the best way to go about it.

The first reason I don’t write to my past self anymore is simple. I can’t remember what my past self used to struggle with. And even if I could, I don’t understand the feelings that accompanied them. My whole perspective is different now than it was even 5 months ago.

It’d be foolish of me if I tried talking to that specific person.

And that’s exactly why the creator economy is so great. You learn from the people 1–2 steps ahead of you, not someone 5 whole years ahead of you—another popular piece of advice.

So if you learn from someone right in front of you, why would I write to someone way behind me? It doesn’t make sense.

Another reason is that I simply can’t be bothered anymore.

The advice my past self from 5 years previous would need doesn’t interest me anymore. I’m at a different level right now. I’m interested in other topics.

If I were to talk about topics that didn’t inspire me, then my content would be bland and uninspiring, which directly hurts you, the reader. The energy wouldn’t be the same anymore.

So I simply don’t speak to my past self.

I write about what I currently find interesting. What I’m discovering in real-time.

This makes my content interesting and engaging. And I can take you with me on an adventure. A real-time adventure you can see unfold right in front of you.

Neither you nor I know the ending. Nobody knows where we’ll end up. That’s what makes it all so exciting.

So let this be a reminder not to blindly follow every single piece of advice you get. Think for yourself, carefully judge everything you hear, see, and experience.

Then decide what’s best for you and your goals.

And if you decide building an audience that loves to listen to you, longs to follow you on your adventure, and wants to buy your products is what’s best for you and your goals. Then check out Simple Money Emails here: https://alexvandromme.gumroad.com/l/SME

The social media game is all fake.

Attention is the new currency of our current time. Whoever gets your attention earns the most. Whether it’s through you buying their products, engaging with their content, or watching/reading sponsored posts they make.

People are getting rich off your attention. And so everyone is fighting to get a piece of it—as am I right now with this email you’re reading.

There’s no way around it. You could say it’s wrong, there’s definitely an argument to be made for it. But how are you going to spread your message? How are you going to make an impact and make positive changes in the world? Well, you need to capture attention to spread your message, right?

So everyone trying to make a change in the system has to abide by the rules of the system they’re trying to change. Which makes them quite the hypocrite.

But I’m not here to give you an existential crisis about the state of social media, the attention economy, and society as a whole.

No, I’m here to warn you. Everyone on social media is playing the same game. Everyone.

As with everything, there are evergreen strategies to get engagement and capture attention. One of those is to pick a fight. To choose an enemy and attack them. It can be anything: people, concepts, trends, ideas, beliefs, whatever you want. The more popular, the better. Controversy gets attention. Controversy sells.

So people are fighting all the time. Coffee, morning routines, cold outreach, 4am club, cold showers, cohorts, daily emails, meditation, tweet templates, platitudes, ‘authenticity’, storytelling, copywriting, 18-year-old life coaches, seriously the list goes on.

This is the cycle of social media: Something rises in popularity → A lot of people talk highly about it → It becomes hugely popular → people start attacking it for attention → attacking it becomes popular → the thing itself is unpopular again → people start defending it again because now that’s the ‘unpopular’ thing to do (which gets attention) → it becomes popular again. And the cycle repeats.

What I’m trying to say it that you’ll always have people hating everything on social media. You might say people just don’t ever agree on something. And sure that’s part of it.

But there’s more to it.

It literally pays to start new fights and pick new enemies.

What’s the way to get out of this mess? Building your own world. Doing your own thing.

The #1 worst mistake you can make is to listen to other people’s advice. Seriously.

Experiment with stuff you come across, get inspired by others, try stuff you think is cool, and stick with it.

Don’t let other people tell you what you can post and what you can’t. Don’t let other people tell you what’s going to make you successful and what won’t. And don’t let other people tell you how many emails you can send before people ‘get annoyed’ at you. Test it out and go see it for yourself.

If you think sending daily emails sounds stupid, boring, a waste of time, then don’t listen to me and do your own thing. But if you think sending daily emails to get paid sounds cool, exciting, and something you’d like to test out for yourself, then check out Simple Money Emails here to learn more: https://alexvandromme.gumroad.com/l/SME