There are only 2 parts to a sale: opening the sale, and closing it.
There’s nothing more to it. It really is that simple. And yet most people stay stuck on the closing part, while completely disregarding the opening.
There are, as with anything, many ways to open a sale, or more specifically in our case, an email. Anyone who claims there’s only one way to do something is full of shyte and undoubtedly trying to sell you something (often something subpar, if not straight trash).
But that doesn’t mean some ways aren’t better than others.
They are.
You could learn a few evergreen ways of opening an email (which I do teach in Email Valhalla) and solely rely on those. But that does keep your options limited and runs the danger of boring you out when writing emails (and if you don’t enjoy writing them, your readers won’t enjoy reading them).
So where does that leave you?
Well, in my case, there’s a simple litmus test I use every single time I write an email to determine if an email opener is worth using or not.
Now, remember, I’m a simple man.
I like to do business in a simple way. I despise everything complex—complexity is often a smokescreen for incapableness—and never want anything to do with it.
So beware that when I tell you my litmus test you’ll almost undoubtedly reply by saying that it’s super obvious, that everyone knows this, and that this couldn’t possibly be helpful or worth teaching people.
But to that I’ll have to ask you to remind yourself that knowing and doing are 2 very different things.
Many people will know this, yes. Almost nobody will think this is something new or revolutionary, really, it’s the most old and obvious thing there is. But then again, almost nobody actively reminds themselves of this litmus test, this simple question, when writing emails.
And it shows, because so many people fail at writing actual good, engaging, valuable emails that can sell.
Anyway.
If you’d like to learn my simple litmus test (and how to actually implement it instead of merely “knowing” it), get your hands on the 7 evergreen ways to open an email, or anything else that has to do with building an absolute beast of an email (business) empire.
Then check out Email Valhalla today: https://alexvandromme.gumroad.com/l/valhalla/VALHALLA
P.S. Email Valhalla is currently in pre-purchase, which means you’ll be able to get it at a 30% discount until Saturday, March, 16th at midnight CET, when the course fully releases.
Here’s what to do to get it:
1. Read every single word at the URL below to make an informed purchase
2. Buy it before Saturday at midnight CET to get it at the discount
3. Use code VALHALLA at checkout in case the discount didn’t get added automatically and make sure you see the price change before entering your info
Once again, here’s the link: https://alexvandromme.gumroad.com/l/valhalla/VALHALLA
P.P.S: If you've previously purchased something from me, no matter what or how much (or little) it was, you're eligible for a FREE 30-minute call with me, if you purchase Email Valhalla (the base version), where I'll help you set up your new and improved email strategy to get you up and running as fast as possible—whether this is your first email experience or if you've been emailing for months or years already.
Simply purchase Email Valhalla, reply back to this email with proof of your purchase and I'll send you a link to schedule your FREE 30-minute call (DON’T buy the full-priced added call package through Gumroad).
P.P.P.S: If you've previously purchased Email Extraordinaire, you'll get access to Email Valhalla entirely for free (as promised)
Simply reply back to this email and I'll send you a unique code you can use to claim your new product.
On top of that, you can also make use of the bonus 30-minute email consultation call I mentioned above for the same price that other prior customers have to pay (that’s $70 instead of the $270 non-customers have to pay).
You don't have to get it. But it's an option if you so choose.
If that sounds interesting to you, then let me know by mail and I'll arrange it for you.