As a young lad and still widely unknown director, George Lucas didn’t have the luxury of hiring screenwriters—or any other writer, for that matter.
So he had to go and write everything himself.
Which turned out to be an absolute nightmare for him. In fact, the writing has always been a disaster for him. From the first time he ever tried to write a screenplay up until the last and most recent word he ever wrote down.
He even mentioned as much himself by once having said in an interview, “I can be chained to my desk and I still can’t write it.”
This obviously didn’t make his life any easier.
But, there was hope.
In fact, one of his early friends and mentors was Francis Ford Coppola himself. At one point Lucas and Coppola were touring around, driving to all sorts of locations, filming together for Coppola’s latest project at that time.
At the same time, however, Lucas was working on writing the script of what would become THX 1138.
He wasn’t making any progress at all.
Rewriting scene after scene, never getting any proper ideas, always getting stuck on certain parts, and just never seeming to have the creativity or even the motivation to create a good, well-written, thought-out, and coherent script.
That’s until Coppola gave him the following piece of advice (referring to writing the first draft): “
Don’t ever read what you’ve written. Try to get it done in a week or two, then go back and fix it.. you just keep fixing it.”
This meant, just picking up his pen, writing everything that came to mind, never looking back, never making adjustments, just keep on going, keep on writing, and whatever comes out of out, comes out of it.
Only after you have created a first draft, that’s when you’re allowed to go back and start improving or changing things you’ve written.
That said.
The same principle applies to everything else that needs creating.
For example, that new digital product you’d like to create.
Honestly, I’ve seen countless of people trying to create a product only to spend months, sometimes years on the product, only to create a sub-par deliverable that could’ve been made in a few weeks (if they even finish it in the first place).
The worst part?
It could’ve been easily avoided by having (and following) a proper framework that guides you on how to easily ideate, create, and launch a digital product in 21 days or less.
A framework like I teach in Product Creation Made Easy for example.
In fact, I’ve dedicated one whole module to this exact issue (and the solution to actually getting more work done in less time when it comes to creating your product).
If you’d like to learn more about it, then check it out here: https://alexvandromme.com/product