The difference between rich and poor people

I’ve lately been looking into the systems, habits, and beliefs of successful people.

Well, success is obviously subjective. But let’s simply define it as “people who inspire me and/or whose lifestyle I’d like to have”. And luckily for me, more and more people fall into that category.

Especially with the ‘inspire’ part.

To do so I’ve been reading more and more biographies, watching interviews, attending workshops, listening to podcasts, or simply looking at the work they produced—be it products, books, or films.

It’s been good fun lately. Really educational and eye-opening as well.

One of the things that stuck with me was something I heard from Dan Henry—who built a million-dollar coaching business and won multiple ClickFunnels 2 Comma Awards (earned more than $1,000,000 selling courses with his funnels).

He talked about the difference between “rich” and “poor” people.

Imagine If I were to show you a briefcase. Just a simple but elegant-looking briefcase. Well, I’m actually selling that briefcase. And it could be yours for just $5,000. Would you buy it?

Answer the question in your mind before you continue reading. Would you buy that briefcase?

Now here’s the thing. Most people would say no. Who’s going to spend $5,000 on a simple briefcase?

But I haven’t told you what’s inside.

Who knows, maybe there’s $100,000 cash inside that briefcase. You just lost out on $95,000 because you didn’t ask what’s inside the briefcase.

And that’s the difference.

Rich/successful people think about what they’ll get while poor/unsuccessful people think about the cost.

And that’s a realization I had to make for myself as well when it came down to buying courses and investing in myself. The most expensive course I ever bought—no community, no audits, no mentorship, just a plain digital course—was $1,000.

A year ago I would’ve declared anyone who paid that amount of money for a course—filled with information you could probably find for free somewhere on the internet—insane.

But not anymore. Because it’s not about the cost. It’s about what you get.

So here’s something I want you to think about. If you were to learn how to land clients consistently for an offer you’re selling (or plan on selling). It doesn’t even matter how many and how often.

Let’s simply say 1 client per month on the really really low end. I say per month because you’ll keep that knowledge forever. Nobody can take it away from you.

How much would that information be worth? Really think about it.

A thousand dollars?

A million dollars?

Ten million dollars??

Probably a lot right?

And now compare that to the investment—because that’s what it really is, an investment—you’d have to make for my Abundant-Client System. A mere $33 if you purchase it before the price increases.

More information about the product and the price increase here: https://alexvandromme.gumroad.com/l/clients/CLIENTS