As much as I love the self-development/entrepreneurial/Twitter community I’m a part of.
There are a few things that really get on my nerves. I was chatting with Elle Cheron just a few hours ago and I mentioned one of these few that I hate.
And that’s the obsession with having to optimize literally anything and everything.
Your daily routine should be perfect. You can’t waste a minute brushing your teeth too long. Or your entire funnel should employ every tactic, trick, and method known to mankind. If you’re converting 2% but you could be converting 2.00001% instead by changing the color of your CTA button from blue to light blue. And you’re not doing that?
Oh boy. Then you just hate money and aren’t a real “creatorpreneur” or whatever the cool kids say these days.
Everyone’s making it so difficult for themselves, overcomplicating everything, and making stuff seem like a bigger deal than it really is.
Like bro chill.
It doesn’t make that much of a difference.
I don’t care about your 264-step funnel that makes me 5% more money. If I can create a simple 3-step funnel that does everything I want without any issues and gets 90% of the results. I’ll happily use that one instead.
I know I’m calling out a lot of people right now. And I might make the argument sound absolutely ridiculous and exaggerated. But I swear it’s not that far off.
Some people just don’t know when to stop optimizing and just enjoy their life.
My theory is that those people haven’t ever taken the time to sit down and their bed and think about what it is they’re trying to achieve. What are you working towards? Why? And does that why make sense?
Really think about it. Is your reasoning, your ‘why’ truly your ultimate goal? Or is it a superficial one that requires you to dig deeper and discover what you want out of life.
But most won’t do this. Because you’ll have to sit down and think—and that’s not efficient when trying to make money.
If you’ve never sat down. Not doing anything but think for at least 30–60 minutes straight. No interruptions whatsoever.
Then I’d highly suggest you do.
You’d be surprised with your findings.
Anyway, this wasn’t really a business lesson or anything. Neither does it tie in with any of my current offers. The only thing I can think of is things that make my life easier.
And of those things is the tool I’m using right now to write this email—Beehiiv.
It does almost everything I want—and more. And I’d highly suggest you check it out if you’re thinking of building, and monetizing your own email list/newsletter. Or if you’re tired of yours and want to switch.
Go check it out here (it’s free): https://www.beehiiv.com/?via=alexvandromme