I love the Transformers movies.
Ever since I was young, I remember myself loving the Transformer franchise, getting multiple Transformers action figures as Christmas and birthday gifts and whatnot, and when I outgrew those action figures, I ended up spending hours playing Transformer video games.
Eventually I outgrew those as well.
But then I started getting fascinated by film music, at which point I was deeply obsessed with—among others—the original Transformer soundtracks by Steve Jablonsky, and later got fascinated by filmmaking as a whole.
And look, the Transformer movies have many flaws—more than anyone could count.
It also didn’t get better as time went on.
But you know what? That doesn’t matter at the end of the day.
The franchise doesn’t take itself that seriously. And why should it?
It’s making a world of its own. I have no doubt that when Michael Bay was directing Transformers he said to himself “you know what would look totally sick and make for an entertaining picture?” and then did whatever he had in mind.
Without any fear of being ridiculed, of being parodied, of not making “the perfect picture”, there’s no sliver of doubt about the intention behind the films and their entertaining nature.
And it shows in the earlier films (and some scenes of the later ones as well, although arguably less so).
That’s the difference between the artist and the entrepreneur
A true love for the craft—not just the numbers.
And that, to me, is what it’s all about.
See, I don’t care about building the perfect business, the best-optimized funnel, the most automated systems, none of that. It’s not about that.
It’s about the creative freedom. About doing what you love. Thinking something might be fun and enjoyable to do and simply doing it no matter how ridiculous it might seem, how unoptimized it might be, or even how “the public might not like it”.
Authors end up writing the books they wish would’ve been written, simply because they want to experience the joy of reading that story.
That’s the way one should aim to build their creative business.
Which leads me to that stage of the email where you’d expect me to link some offer because that’s the most efficient and profitable thing to do—which it is.
But I won’t.
Instead I have a question. One out of pure interest to get to know you better (and maybe to get some inspiration for myself).
What’s series, franchise, standalone story, myth, folktale, or creative work you absolutely love, are obsessed with, or have fond memories of?
Simply reply to this email and let me know.
Cheers.