Look at this email I received some days ago from a long-time reader (who I forgot to ask if I could name him):
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I also had this realization about games after taking your "Product Creation Made Easy" course.
I was in a weird space and was trying to make products to help game devs. Thinking of a product to make, light research and ponder their usefulness. You know the "classic" process.
Then, after taking your course, it "clicked" in my brain that products could be ______ and that's what I should be doing. That makes a whole lot of sense because that's the essence of prototyping and getting feedback. I hadn't thought about seeing a game through that "lens" before.
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Truth be told, there’s a lot of uncertainty out there about how products should be created, positioned, and marketed.
It doesn’t help that every nutjob with access to social media thinks of himself as an expert without so much as having created a product, much less sold any. They hear advice from other people (who likely haven’t got the slightest clue themselves) only to parrot the exact advice and try to grow some authority by spreading the same misinformation.
This process repeats for dozens, hundreds, if not thousands of people.
Until they’re at a point where everyone repeating the same (untested) advice. And who then, would doubt what they’re saying? Surely everyone can’t be wrong?
Spoiler: they probably are.
If the majority is correct. Then why aren’t the majority of people successful?
Funny how that works huh?
Anyway.
That’s the reason why I only ever teach & talk about stuff I’ve personally experienced. Things I’ve been working on, for months, sometimes years, to the point where I have a backlog of trials, errors, and successes to show.
Which is also why so many people experience moments of insight or get “ah-ha!” moments when they go through my products.
It’s because I focus on the intricacies of how things work.
I show people the bigger picture. I talk about the errors in the “standard” path everyone seems to love so much and what to do instead—and everything is backed up and proven by examples or personal experience.
This email is an important product creation lesson on it’s own.
But if you’d like to learn a lot more and get a similar “click” in your brain as the reader who wrote me the above message, then check out Product Creation Made Easy and discover the true tried & tested way to ideate, create, and launch profitable digital products in 21 days or less.
Check it out here: https://alexvandromme.gumroad.com/l/product